Business Details
50+ Years
experience
Your Trusted Source for Sports Gear and Custom Team Apparel in Madison, NJ
Alfred's Sports Shop has been a cornerstone of the sporting goods industry in New Jersey for over five decades. As a family-owned and operated business, we specialize in providing high-quality sports gear, team uniforms, and varsity jackets to schools, colleges, travel leagues, and community organizations. Our expertise extends to custom apparel solutions through in-house personalization and partnerships with top local screen-printers and embroiderers. We pioneered fundraising website sales, offering tailored online stores for teams and organizations to streamline ordering and maximize sales.With a focus on quality service and comprehensive solutions, we serve a diverse clientele across baseball, softball, football, basketball, soccer, lacrosse, field hockey, and more. Our commitment to excellence is reflected in our knowledgeable staff, extensive brand selection, and dedication to meeting the evolving needs of athletes and teams.
Services
Team Uniforms
Screen Printing
Embroidery
Varsity Jackets
Fundraising Websites
Sports Equipment Sales
Custom Apparel
Online Team Stores
Apparel Personalization
Corporate Uniforms
Details
- Year established: 1970
Highlights and features
- We have over 50 years of experience in the sporting goods industry.
- Our family-owned business prioritizes personalized customer service.
- We offer custom team solutions with partnerships across Northern NJ.
- We pioneered fundraising website sales for sports organizations.
- Our staff provides expert guidance on top brands and equipment.
What people say
Great customer service
Knowledgeable staff
Quality screen printing
Helpful owner
Community-focused business
Services
Team Uniforms
We provide high-quality team uniforms for all sports, including jerseys, shorts, and specialized gear. Our offerings combine modern designs with durable materials to meet professional standards. Customers receive in-store and on-site sizing assistance to ensure perfect fits for every player, from youth leagues to adult teams.
Screen Printing
Our screen printing service caters to team uniforms, event apparel, and corporate wear with precision and durability. Using advanced techniques, we produce vibrant, long-lasting prints for jerseys, t-shirts, and spirit wear while maintaining competitive pricing for bulk orders.
Embroidery
We offer clean cut and distressed applique embroidery for jackets, polos, and uniforms. Our craftsmanship ensures detailed, professional results for team logos, names, and custom designs, with options for both DIY and fully finished products.
Fundraising Websites
Custom team fundraising websites feature mobile-optimized ordering and real-time sales tracking. We handle payment processing, inventory management, and product customization to simplify fundraising for schools, clubs, and organizations.
Varsity Jackets
With 50 years of expertise, we create custom varsity jackets featuring expert sizing and personalized elements. Our team guides customers through material, design, and embroidery choices to produce durable, iconic outerwear for athletes and graduates.
People
Frank Ruccio
Owner
Frank Ruccio leads Alfred's Sports Shop with decades of industry experience, maintaining the family legacy of quality service and community engagement in Madison, NJ.
Steve Phillips
Store Manager/Director of Uniforms and Sportswear
Steve Phillips oversees uniform operations and sports equipment sales, leveraging his expertise to ensure customers receive tailored solutions and expert guidance.
Jennifer Klein
Assistant Director of Uniforms and Sportswear
Jennifer Klein supports uniform design and sales, combining attention to detail with customer-focused service to meet the needs of teams and organizations.
Jodi Huling
Director of Websites
Jodi Huling manages fundraising website development, ensuring user-friendly platforms that streamline online ordering and enhance team fundraising success.
Questions
What services does Alfred's Sports Shop Shop offer?
We provide team uniforms, screen printing, embroidery, varsity jackets, fundraising websites, and sporting equipment sales with personalized service.
How long has Alfred's been in business?
Alfred's Sports Shop Shop has served customers for over 50 years as a family-owned sporting goods store in Madison, NJ.
Do you offer custom apparel services?
Yes, we specialize in screen printing, embroidery, and custom team apparel for sports, schools, and corporate clients.
Can I create a fundraising website for my team?
We build mobile-optimized fundraising websites with real-time sales tracking and secure payment processing for teams and organizations.
What areas do you serve?
We primarily serve Northern New Jersey, including Madison, Randolph, Chatham, and surrounding communities.
