Business Details
Your Trusted Ford Dealer in New Braunfels, TX
Bluebonnet Ford has been proudly serving the automotive needs of New Braunfels, San Antonio, San Marcos, and Seguin communities for over a decade. As a recipient of the prestigious J.D. Power Dealer of Excellence award and Ford's Presidents Award, we combine industry recognition with a commitment to exceptional customer service. Our dealership offers an extensive inventory of new Ford models including the F-150, Explorer, and Bronco, alongside a carefully inspected selection of certified pre-owned vehicles. Our state-of-the-art service center features factory-trained technicians and genuine OEM parts to maintain vehicle performance and warranty integrity.We provide transparent pricing with our Posted Price policy and a 72-hour return guarantee for added consumer confidence. Our finance center offers competitive Ford Motor Credit options, including lease programs with lower monthly payments. With multiple service amenities including complimentary multi-point inspections, free Wi-Fi, and Saturday service hours, we ensure a comprehensive automotive experience that extends beyond the initial purchase.
Services
New Ford Sales
Certified Pre-Owned
Vehicle Service
Parts Department
Collision Repair
Mobile Service
Financing Options
Tire Center
Warranty Service
Trade-In Appraisal
Highlights and features
- Award-winning team with 10+ years of automotive expertise
- Posted Price policy ensures transparent vehicle pricing
- 72-hour return guarantee on all purchases
- Factory-certified technicians with OEM parts guarantee
- Comprehensive service center with Saturday availability
Associations and certifications
- J.D. Power Dealer of Excellence
- Ford Presidents Award
What people say
Exceptional service
Transparent pricing
Knowledgeable staff
72-hour return policy
Competent technicians
Services
New Ford Sales
Bluebonnet Ford offers the complete lineup of new Ford vehicles including F-Series trucks, SUVs, and passenger cars. Our inventory features latest models with cutting-edge technology and safety features. Professional sales consultants help customers find vehicles matching their lifestyle needs while explaining available trim levels, financing options, and warranty coverage.
Certified Pre-Owned
Our certified pre-owned program includes thorough inspections and reconditioning processes meeting Ford's strict standards. Vehicles receive comprehensive warranty coverage and detailed vehicle history reports. This program provides quality-tested options with significant savings compared to new models while maintaining reliability and performance.
Vehicle Service
Factory-trained technicians perform scheduled maintenance and repairs using genuine OEM parts. Services include oil changes, brake work, tire rotations, and complex diagnostics. The service center features modern equipment and offers amenities like complimentary multi-point inspections, free Wi-Fi, and Saturday service hours for customer convenience.
Collision Repair
Our collision center handles insurance claims and repairs with direct repair program participation. Technicians use PPG waterborne paint systems for factory-quality finishes and employ spectrophotometers for precise color matching. The facility works with all insurance providers while maintaining original equipment manufacturer repair standards for structural integrity.
Mobile Service
FordPass App-enabled mobile service brings maintenance to customer locations. Certified technicians perform oil changes, tire rotations, and recall work without trip charges. This service utilizes factory tools and genuine parts while offering scheduling flexibility through digital tracking and FordPass Rewards point accumulation.
People
Ed Donaho
General Sales Manager
With over 15 years in automotive sales leadership, Ed oversees all sales operations and staff development at Bluebonnet Ford.
Ron Gonzales
Service Director
Ron manages the service department's operations, ensuring technical excellence and customer satisfaction through continuous staff training programs.
Antonio Martinez
Sales Manager
As senior sales manager, Antonio focuses on customer acquisition strategies and maintains relationships with corporate Ford representatives.
Kiernan Hunter
Marketing Director
Kiernan leads digital and traditional marketing campaigns to expand Bluebonnet Ford's regional brand presence and customer engagement.
Spencer Brandt
Service Manager
Spencer coordinates service operations, managing technician schedules and quality control processes for all repair work.
Questions
What sets Bluebonnet Ford apart from other dealerships?
We combine J.D. Power recognition with local expertise, offering Posted Price transparency, 72-hour return options, and factory-certified service with OEM parts.
Do you offer financing options for all credit types?
Our finance center provides Ford Motor Credit programs tailored to various credit profiles, including lease options with lower monthly payments.
Can I schedule service online?
Yes, through the FordPass App or website, with options for mobile service appointments and digital service tracking.
What service warranties do you provide?
Certified pre-owned vehicles include extended warranties, while service work uses genuine parts with manufacturer-backed guarantees.
Do you service non-Ford vehicles?
While specializing in Ford models, our service center technicians work on all makes and models using industry-standard equipment.
What collision repair certifications do you hold?
Our technicians maintain I-CAR and ASE certifications, using factory-approved methods and PPG paint systems for proper vehicle restoration.