Business Details
25 Years
experience
Master Self OFFENSE with ICE Urban Combat
Founded in 2001 by martial arts experts Brandon and Jared Schmelter, ICE Urban Combat revolutionized self-defense training by developing a system rooted in Jeet Kune Do and Jiu Jitsu. With over 75 combined years of martial arts experience, our team strips away traditional constraints to deliver a modern, physics-based fighting methodology. Our approach emphasizes aggressive mindset, mechanical advantages, and real-world applicability, enabling students to neutralize threats in five seconds or less.As pioneers of the Self OFFENSE philosophy, we train individuals to attack the attacker, transforming passive victims into proactive defenders. Our instructors, including certified Jeet Kune Do practitioners with Bruce Lee lineage, have trained thousands globally through in-person classes, seminars, and online programs. We maintain rigorous quality standards through a structured certification program and continuous evolution of techniques tested in real-life scenarios.
Services
Self OFFENSE Martial Arts
Online Training Programs
Seminars/Workshops
Youth Division Classes
Personal Coaching
Knife Defense Training
Ground Combat Techniques
Joint Manipulation
Street Fighting Tactics
Instructor Certification
Details
- Year established: 2001
Highlights and features
- We teach physics-based techniques that overpower opponents regardless of size or strength
- Our Self OFFENSE philosophy trains aggressive mindset for immediate threat neutralization
- Instructors include certified Jeet Kune Do practitioners with Bruce Lee lineage
- Proven methodology developed over 25 years with real-world combat effectiveness
- Online training provides access to expert coaching and HD instructional content
What people say
Immediate practical skills
Excellent teacher ratio
Fluid adaptability
Efficient techniques
Real-world preparation
Services
Self OFFENSE Martial Arts
Our Self OFFENSE system trains individuals to neutralize threats through aggressive mindset and physics-based techniques. Unlike traditional martial arts, we eliminate passive defense in favor of immediate counterattacks that exploit mechanical advantages. Students learn to dominate confrontations regardless of opponent size or strength through efficient, destructive movements developed over 25 years of real-world testing.
Online Training Programs
Access ICE Urban Combat's proven methodology through structured online courses featuring HD video lessons and downloadable routines. Students receive personalized feedback through video analysis and engage with instructors and peers via discussion forums. Our digital platform maintains the same quality standards as in-person training while offering flexible, self-paced learning for global accessibility.
Seminars/Workshops
Our traveling instructors deliver immersive seminars and workshops tailored to groups of all experience levels. These sessions focus on practical skill development through small-group rotations that maintain optimal instructor-to-student ratios. Participants learn adaptable techniques emphasizing principle over form, ensuring effective application across various real-world scenarios while prioritizing safety during joint manipulation drills.
Youth Division Classes
Specialized programs for children teach practical self-defense while emphasizing discipline and confidence-building. Certified instructors adapt techniques to develop age-appropriate physical coordination and situational awareness. The curriculum focuses on mechanical advantages over brute strength, ensuring smaller students can effectively neutralize potential threats through proper technique and mindset training.
Instructor Certification
Our rigorous certification program develops qualified instructors capable of maintaining ICE Urban Combat's standards globally. Participants undergo comprehensive training in technique delivery, student safety protocols, and principle-based teaching methods. The curriculum ensures instructors can effectively adapt techniques to different body types while maintaining the system's core philosophy of aggressive threat neutralization through mechanical efficiency.
People
Brandon J. Schmelter
Founder/Director
With 38 years martial arts experience, Brandon co-developed ICE Urban Combat's Self OFFENSE system. A certified Jeet Kune Do instructor with Bruce Lee lineage, he oversees training programs and instructor certification while teaching private clients including law enforcement professionals.
Jared Schmelter
Co-Founder
Jared co-created ICE Urban Combat's methodology with 37 years of martial arts expertise. As senior instructor, he focuses on technique development and real-world application testing. His background includes police SWAT training and adapting combat principles for civilian self-defense scenarios.
Kristen Melia
Youth Division Lead
With 23 years at ICE Urban Combat, Kristen specializes in youth instruction and assault prevention. She leads the youth division, adapting advanced techniques for age-appropriate learning while maintaining the system's core effectiveness in real-world self-defense scenarios.
Jeff Baumsteiger
Senior Instructor
A 22-year ICE veteran, Jeff teaches JKD Trapping and tactical self-defense. He holds full instructor certifications in PREP and multiple martial arts disciplines, focusing on practical application and mechanical advantage training for diverse student backgrounds.
Lisa Gunn
Facility Manager
Lisa manages ICE Urban Combat's Newbury Park facility operations with 11 years of administrative and program coordination experience. She ensures smooth delivery of training programs while maintaining the organization's operational standards and client service protocols.
Questions
What makes ICE Urban Combat different from traditional martial arts?
Unlike traditional martial arts, we focus on physics-based techniques that overpower opponents through mechanical advantages rather than forms or tradition. Our Self OFFENSE system eliminates passive defense in favor of immediate, aggressive threat neutralization.
Can average people learn these techniques effectively?
Yes. Our system works for all body types by emphasizing mechanical advantages over strength or size. Students learn to neutralize larger opponents through proper technique, positioning, and aggressive mindset developed over 25 years of real-world testing.
How does online training compare to in-person classes?
Our online platform delivers the same curriculum through HD videos and structured routines. Students receive instructor feedback via video analysis and forum discussions, maintaining quality while offering flexible access to our complete fighting system.
What self-defense situations does the training cover?
We prepare for real-world street confrontations including multiple attackers, weapons defense, and ground fighting. Techniques focus on ending fights in 5 seconds or less through efficient movements that work regardless of opponent size or strength.
How long does it take to become proficient?
Students learn effective techniques immediately, with proficiency developing through consistent practice. Our structured programs build skills progressively, focusing on principle mastery rather than memorizing countless forms or sequences.
Videos
