Experience the Tradition, Embrace the Luxury
Our Story
Sam L. Majors has been serving West Texas for over 115 years, with a rich history dating back to 1898 when J.P. Majors started a family-owned business in Sweetwater, Texas. For five generations, our family has been dedicated to providing West Texans with exceptional jewelry, timepieces, and giftware, along with personalized services that cater to our customers' unique needs.
Our Mission
Our mission is to provide an unparalleled shopping experience with world-class flair, blending exceptional quality, knowledge, and attention to service. We pride ourselves on being a full-service jeweler, offering a wide range of services, including appraisals from a Certified Gemologist, expert jewelry and watch repair/service, and custom design. Our team of experts is committed to providing personalized attention to ensure that every customer leaves our store feeling valued and satisfied.
Our Services
As a full-service jeweler, we offer a comprehensive range of services designed to cater to our customers' diverse needs. These services include:
- Appraisals from a Certified Gemologist
- Expert jewelry and watch repair/service
- Custom design
- Personalized consultations
Our Affiliations
We are proud members of the American Gem Society and the Gemological Institute of America. Our membership in these esteemed organizations is a testament to our commitment to excellence and our dedication to upholding the highest ethical standards in the industry.
Customer Experiences
Negative Experiences
The only negative review was from Laura Berger-Jones, who had a poor experience with Marcus, a staff member. She felt disrespected and unwelcome when she asked to have her solitaire diamond placed into a custom ring. Marcus refused to help, citing that they are a retail store, not a repair shop. Laura felt that Marcus was rude and unprofessional.
Positive Experiences
On the other hand, there were numerous positive reviews from customers who had excellent experiences with the staff, particularly Cassie, Marc, Mark, and Lee. These customers praised the staff for their professionalism, knowledge, and friendliness. They appreciated the personalized service, speedy repairs, and excellent communication.
Common Themes
Some common themes among the positive reviews include:
- Friendly and knowledgeable staff: Many customers praised the staff for their expertise and warm demeanor.
- Excellent customer service: Customers appreciated the personalized service they received, including prompt responses to questions and concerns.
- Professionalism: The staff was commended for their professionalism and attention to detail in their work.
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