Business Details
14 Years
experience
Emergency
services
Trusted Strategic Communications in Alabama
Peritus PR is an Alabama-based communications firm with over a decade of experience providing strategic counsel to organizations facing high-stakes challenges. Our team specializes in crisis management, issue advocacy, and brand storytelling, helping clients navigate complex communications landscapes with confidence and clarity. We combine deep industry expertise with a personalized approach, offering tailored solutions that align with each client's unique mission and goals. Our services include media training, stakeholder engagement, policy campaign development, and comprehensive crisis preparedness programs.With a proven track record of success across public and private sectors, we empower organizations to protect their reputations, amplify their messages, and drive meaningful impact. Our accredited professionals bring specialized knowledge in public affairs, corporate communications, and strategic planning, ensuring clients receive actionable insights grounded in best practices. We prioritize long-term partnerships built on trust, transparency, and measurable outcomes, serving as trusted advisors to some of Alabama's most influential organizations.
Services
Crisis Management
Strategic Planning
Media Training
Advocacy Campaigns
Internal Communications
Policy Development
Reputation Management
Leadership Coaching
Details
- Year established: 2012
Highlights and features
- We offer 11 years of proven experience in high-stakes communications.
- Our team includes APR-accredited crisis management specialists.
- We provide customized solutions for Alabama's unique business landscape.
- We combine Fortune 500 expertise with personalized service.
- We deliver measurable impact through strategic stakeholder engagement.
Associations and certifications
- Public Relations Society of America
What people say
Excellent crisis preparation
Transformative media training
Proven advocacy results
Trusted strategic partner
Measurable business impact
Services
Crisis Management
Our crisis management services prepare organizations for high-pressure situations through customized response plans and media protocols. We provide crisis simulations, threat matrix development, and real-time media handling to protect organizational reputations. Our team's experience spans national incidents, regulatory violations, and executive communications challenges.
Media Training
Media training programs build confidence and competence in public communications. We offer on-camera practice, message development workshops, and interview strategy sessions tailored to organizational leaders. Our approach combines technical skill-building with strategic messaging frameworks for consistent brand representation.
Advocacy Campaigns
Advocacy campaigns drive policy change through targeted stakeholder engagement strategies. We develop coalition-building frameworks, craft persuasive messaging, and implement multi-channel outreach programs. Our expertise spans local government affairs, industry-wide initiatives, and public issue campaigns.
Strategic Planning
Strategic planning services create comprehensive communications frameworks aligned with organizational goals. We conduct stakeholder analyses, develop messaging architectures, and establish implementation timelines. Our approach integrates internal and external communications for cohesive brand representation across all platforms.
Internal Communications
Internal communications solutions improve organizational alignment through structured messaging frameworks. We develop employee engagement strategies, leadership communication tools, and cross-departmental coordination systems. Our programs emphasize clarity, consistency, and cultural alignment across all internal touchpoints.
People
Louise Oliver
Founder and Chief Executive Officer
APR-accredited communications leader with expertise in strategic planning and crisis management. Passionate about Alabama's development, Louise combines industry leadership with hands-on client service to drive organizational impact.
Erin Vogt
Chief Operating Officer
Crisis communications specialist with extensive corporate and public affairs experience. Erin leads high-pressure response teams while maintaining active roles in industry leadership organizations and community development initiatives.
Hanlon Walsh
Director of Strategy
Strategic communications expert with a background in public affairs and policy development. Hanlon specializes in business-government relations and has developed communications strategies for organizations across multiple industries.
Elizabeth Paul
Senior Advisor
Government affairs specialist with over a decade of policy experience. Elizabeth bridges public and private sector interests through strategic communications planning and stakeholder engagement initiatives.
Bella Tylicki
Public Affairs Manager
Social impact strategist focused on community engagement and issue advocacy. Bella develops programs that connect organizations with key stakeholders to drive regional economic and policy development.
Questions
What industries do you work with?
We serve organizations across Alabama's public and private sectors including government agencies, nonprofits, economic development groups, and corporate clients.
Do you handle national crises?
Our team has experience managing high-profile incidents with national attention while maintaining focus on local reputation management needs.
What training formats do you offer?
We provide in-person workshops, virtual training sessions, and customized on-site programs tailored to organizational needs and team size.
How do you measure campaign success?
We use stakeholder engagement metrics, media coverage analysis, and policy outcome tracking to demonstrate measurable impact from our campaigns.
Can you help with government relations?
Our team specializes in Alabama policy landscape navigation, offering strategic counsel for organizations seeking to influence legislative and regulatory outcomes.
