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Business Details
21 Years
experience
Your Trusted Taos Real Estate Partner
Founded in 2005, The Lora Company is a boutique brokerage dedicated to delivering exceptional real estate services in Taos, New Mexico. Our team of four highly skilled brokers combines decades of industry experience with deep local knowledge to meet the unique needs of each client. We prioritize trust, clear communication, and meticulous attention to detail, ensuring seamless transactions for residential, commercial, and land properties. Our approach is rooted in the hospitality industry's customer service ethos, reflecting founder Peter The Lora Company's background in resort management. We leverage leading platforms like Zillow and Realtor.com while maintaining a personalized touch, offering curated resources and market insights to guide clients through every step of their real estate journey.

With over 50 years of combined experience, we specialize in navigating Taos' distinctive market dynamics, from luxury homes to investment properties, while fostering long-term relationships built on integrity and expertise.
Services
Residential Real Estate Commercial Properties Land Sales Luxury Homes Investment Properties Foreclosure Assistance Market Analysis Property Valuation Buyer Representation Seller Consultation
Details
  • Year established: 2005
Highlights and features
  • We offer 50+ years of combined real estate experience in Taos
  • Our brokers provide personalized guidance through complex transactions
  • We leverage Zillow and Realtor.com platforms for maximum exposure
  • We maintain hospitality-industry standards for client communication
  • We provide curated local resources for Taos property owners
What people say
Exceptional service Deep local knowledge Professional brokers Personalized guidance Market expertise
Services
Residential Real Estate
Our residential real estate services cover single-family homes, condos, and vacation properties across Taos County. We guide buyers through property selection, financing options, and closing processes while helping sellers maximize returns through strategic pricing and marketing. Our team's local expertise ensures clients navigate Taos' unique market conditions with confidence.
Commercial Properties
We specialize in commercial property transactions including retail spaces, office buildings, and industrial sites. Our brokers provide market analysis, lease negotiation support, and investment opportunity assessments tailored to Taos' business environment. We maintain relationships with local business owners and developers to facilitate successful commercial transactions.
Land Sales
Our land sales expertise covers residential lots, agricultural properties, and development parcels. We assist buyers with zoning regulations and utility access while helping sellers highlight property potential through targeted marketing. Our knowledge of Taos' terrain and development trends ensures informed decision-making for land transactions.
Luxury Homes
We represent premium properties with specialized marketing strategies and discreet client services. Our team understands luxury market dynamics, from historic adobe estates to modern mountain retreats. We provide confidential consultations and connect high-net-worth clients with exclusive Taos properties.
Investment Properties
We help investors identify income-generating properties with strong ROI potential. Our services include market trend analysis, property management referrals, and cash flow projections. We specialize in multi-family units and commercial spaces that align with Taos' tourism-driven economy and growing residential demand.
People
Peter A. Lora
Founder/Qualified Broker
With 20 years in resort management and 25 years as a Taos realtor, Peter combines hospitality service standards with real estate expertise. He holds degrees from Cornell and Tulane, and actively participates in local real estate boards.
Maria Figliolia
Associate Broker
A Taos resident since 1987, Maria brings corporate travel industry precision to real estate. She specializes in client-focused service, leveraging 15+ years of local market experience and UN hospitality training to meet client needs.
Sanjay Poovadan
Associate Broker
Sanjay combines 13 years of retail operations experience with deep Taos roots. A St. Johns College graduate, he serves on multiple community boards and offers strategic insights for residential and investment property transactions.
Jonah Salloway
Associate Broker
With 25 years in New Mexico, Jonah transitioned from outdoor retail to real estate. Mentored by Taos veterans, he specializes in connecting adventure-focused buyers with properties matching Taos' active lifestyle.
Questions
What real estate services do you offer in Taos?
We handle residential, commercial, and land transactions including luxury homes, investment properties, and foreclosures. Our services include market analysis, pricing strategy, and negotiation support.
How do you help buyers find properties?
We provide access to MLS listings through Zillow and Realtor.com, offer personalized property searches, and guide buyers through inspections, financing, and closing processes.
What makes your brokerage different?
Our hospitality-industry service standards, combined with 50+ years of local market experience, create a unique client-focused approach to real estate transactions.
Do you work with first-time homebuyers?
Yes, we specialize in guiding first-time buyers through the Taos market with educational resources and tailored property recommendations.
How do you market properties?
We use professional photography, MLS exposure, digital advertising, and targeted broker outreach to maximize property visibility and buyer interest.
What areas do you cover?
We serve all Taos County areas including Taos Plaza, Arroyo Seco, Ranchos de Taos, and surrounding communities like Red River and Angel Fire.