Business Details
41 Years
experience
Your Trusted Insurance Partner in Wisconsin & UP Michigan
Established in 1985, Insurance Group of Wisconsin has built a reputation as a trusted family-owned insurance provider serving Wisconsin and the Upper Peninsula of Michigan. With over 40 years of combined industry experience, our team of professional independent agents represents multiple A+ rated insurance companies to deliver tailored coverage solutions. We specialize in home, auto, business, hospitality, health, and life insurance, prioritizing informed decision-making and asset protection for our clients.Our commitment to superior service is reflected in long-term client relationships and partnerships with industry-leading carriers. Through continuous product innovation and personalized counseling, we help individuals and businesses navigate risk management while maintaining competitive pricing and comprehensive protection.
Services
Home Insurance
Auto Insurance
Business Insurance
Hospitality Insurance
Health Insurance
Life Insurance
Commercial Liability
Workers Compensation
Special Events Insurance
Contractors Insurance
Details
- Year established: 1985
Highlights and features
- We offer 40+ years of combined insurance industry experience
- Our team represents multiple A+ rated insurance companies
- We provide personalized insurance counseling and informed decision-making
- We specialize in Wisconsin-specific risk management needs
- We maintain partnerships with leading insurance carriers
Services
Home Insurance
Protect your home with replacement cost policies covering structure, personal property, jewelry, and recreational vehicles. Our agents help determine appropriate liability limits and schedule valuable items for comprehensive protection. We offer guidance on inventory documentation and coverage adjustments for construction cost fluctuations.
Business Insurance
Customized protection packages for Wisconsin businesses including property coverage, business income protection, and liability insurance. We specialize in hospitality industry programs for hotels, resorts, and supper clubs while offering contractors insurance and special event coverage options across multiple industries.
Auto Insurance
Comprehensive auto insurance meeting Wisconsin's minimum requirements while offering enhanced liability coverage options. Our agents help evaluate appropriate limits based on asset protection needs and provide guidance on factors affecting premium rates for personal and commercial vehicles.
Health Insurance
Health insurance solutions for individuals and employers including PPO, HMO, and short-term plans. We offer small and large group coverage options with multiple carrier choices to balance premium costs with network flexibility and deductible requirements for Wisconsin residents.
Hospitality Insurance
Specialized insurance programs for Wisconsin hospitality businesses since 1981. Our coverage includes property protection, liquor liability, and business interruption insurance for hotels, resorts, bed & breakfasts, and golf courses while providing risk management resources to support industry-specific needs.
Questions
What types of insurance do you offer?
We provide home, auto, business, hospitality, health, life, commercial liability, workers compensation, and special events insurance coverage options.
How do you help clients find competitive rates?
As an independent agency representing multiple A+ rated carriers, we compare options to find customized solutions that balance coverage quality and affordability.
Do you serve businesses outside Wisconsin?
While primarily serving Wisconsin and Michigan's Upper Peninsula, we offer specialized hospitality insurance programs across the state of Wisconsin.
What business insurance specialties do you have?
We specialize in Wisconsin hospitality insurance programs for supper clubs, hotels, and resorts, plus contractors insurance and commercial liability coverage.
How can homeowners ensure proper coverage?
We recommend replacement cost coverage for homes and personal property, scheduled endorsements for valuables, and liability protection matching asset levels.