Business Details
30 Years
experience
Emergency
services
Your Trusted Dental Care Provider in Madison, WI
Since 1996, First Choice Dental has been dedicated to providing patients with a comfortable, convenient dental experience across Dane County. Our foundation began with the merger of three existing practices, and we've grown steadily through strategic expansion and a commitment to innovation. We prioritize patient-first solutions, including in-house specialists, advanced technologies, and personalized care plans tailored to individual needs. Our focus on employee engagement and professional development ensures a supportive environment that translates into exceptional patient experiences. With 11 clinic locations and a comprehensive range of services, we combine preventative care, restorative treatments, and cosmetic dentistry to meet the needs of families and individuals alike.Our leadership team brings decades of clinical and operational expertise, driving continuous improvement in both patient outcomes and staff satisfaction. We invest in ongoing training and mentorship to maintain industry-leading standards, while our community-centric approach emphasizes accessibility through online scheduling, flexible hours, and multiple convenient locations. This integrated strategy has earned us a 4.8 Google rating from over 600 patient reviews, reflecting our unwavering commitment to quality dental care that prioritizes both clinical excellence and patient comfort.
Services
General Dentistry
Preventative Care
Family Dentistry
Cosmetic Dentistry
Restorative Dentistry
Pediatric Dentistry
Orthodontics
Periodontics
Endodontics
Sedation Dentistry
Details
- Year established: 1996
Highlights and features
- 28 years of combined clinical expertise across our specialist team
- In-house periodontists and endodontists for comprehensive care
- Patient-first solutions like Coverage Check and YouFirst Care Plans
- 11 convenient clinic locations across Dane County
- Online appointment scheduling with same-day emergency availability
Associations and certifications
- American Board of Periodontology
What people say
100x better than other dentists
Extremely accommodating and friendly
Fear-free child-dentist relationship
Proactive about dental health
Gentle, comfort-conscious approach
Services
General Dentistry
Our comprehensive general dentistry services address all stages of life, from pediatric care to senior dental needs. Patients receive personalized treatment plans incorporating preventative maintenance, restorative procedures, and oral health education. Our approach combines advanced diagnostic tools with compassionate care to maintain optimal dental wellness for every family member.
Preventative Care
Preventative care forms the foundation of our dental philosophy, featuring regular cleanings, digital x-rays, and oral cancer screenings. We utilize Diagnodent technology for early cavity detection and develop customized caries risk assessments to prevent dental issues before they develop into more serious conditions.
Cosmetic Dentistry
Our cosmetic dentistry services transform smiles through teeth whitening, porcelain veneers, and smile makeovers. We offer both in-office laser treatments and take-home whitening kits to address discoloration while maintaining enamel integrity through protective protocols.
Restorative Dentistry
Restorative services include crowns, bridges, implants, and dentures to repair damaged teeth and replace missing ones. Our specialists use biocompatible materials and advanced techniques to restore both function and aesthetics while preventing further dental complications from tooth loss.
Sedation Dentistry
We provide sedation options for patients with dental anxiety, including oral sedatives and nitrous oxide. Our certified specialists ensure safe administration while maintaining patient comfort during complex procedures, making dental care accessible to those who might otherwise avoid treatment.
People
Danielle Turner
Vice President of Clinical Development
Leads clinical innovation initiatives with 15+ years of dental healthcare experience. Focuses on implementing evidence-based practices across all clinic locations while mentoring clinical staff in advanced treatment protocols.
Jennifer Spink
Vice President of Finance
Manages financial operations with expertise in healthcare budgeting and resource allocation. Ensures sustainable growth while maintaining investment in patient care technologies and staff development programs.
Kevin Klagos
Chief Executive Officer
Drives strategic vision with 20 years in dental practice management. Oversees organizational growth and quality assurance programs while maintaining commitment to community-focused dental care.
Dr. Andrea Geffin
Periodontist
Board-certified specialist in periodontics with expertise in dental implants and gum disease treatment. Leads continuing education programs for staff while maintaining active clinical practice in Middleton and Madison locations.
Dr. Rob Bradley
Lead Dentist
Provides comprehensive dental care with specialization in cosmetic procedures. Serves as clinical mentor for new dentists while maintaining high patient satisfaction scores through personalized treatment approaches.
Questions
What makes First Choice Dental different from other providers?
We combine 28 years of experience with in-house specialists, 11 convenient locations, and patient-first solutions like Coverage Check and YouFirst Care Plans.
Do you offer emergency dental services?
Yes, we prioritize same-day appointments for dental emergencies at nearby clinic locations.
What payment options are available?
We accept major insurance plans and offer Smart Choice Savings as an alternative to traditional dental insurance.
Are pediatric dental services available?
All locations provide specialized pediatric care focusing on early oral health development and positive dental experiences for children.
How can I schedule an appointment?
Schedule online through our website or contact any clinic directly for immediate assistance with appointment booking.
Do you use modern dental technology?
We utilize digital x-rays, Diagnodent cavity detection, and CEREC one-day crowns technology for enhanced diagnostic accuracy and treatment efficiency.
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