Meld Marketing

Meld is a full-service branding, marketing, and digital agency with a powerful national reach. We are an award-winning, woman-owned agency with a proven track record of providing collaborative and customized marketing solutions to companies and non-profit organizations across industries.

Our mission is to help envision, elevate, and execute marketing strategies, logos, brand identities, digital, websites, content, design, research, analytics, photo, and video. Our name reflects our philosophy of "melding" with organizations to help them define who they are and how they want to be perceived by their target audience.

Our Story

Founder and CEO Melinda Pradarelli, who has more than 20 years of experience in marketing, launched Meld in 2016. Melinda's career began as a journalist for The New York Times group and as a content director for a national advertising agency before she launched her own business in 1999. In 2016, that business morphed into Meld.

Today, the company, based in Iowa City, works with clients regionally, nationally, and internationally-having perfected the ability to deliver all of our services in person or remotely. We believe that the key to our success lies in our commitment to understanding each client's unique needs and challenges, and then developing personalized solutions that meet those needs.

Our Services

At Meld, we deliver a full-service, personalized, and customized experience. Our team of experts is skilled in strategy, brand development, digital execution, and more. We offer a wide range of services, including:

• Brand Audits + Digital Audits
• Brand Strategy + Digital Strategy
• Brand and Marketing Discoveries
• Brand + Product Launches
• Competitor Research
• Content Strategy
• Digital Advertising
• Marketing Consulting
• Research + Analytics
• Targeted Audience Development

In addition to these services, we also offer a variety of digital and print execution options, including blogging + SEO, content + graphic design, corporate history books, email campaigns + newsletters, lead generation, digital campaigns, organic + paid social media, social media community management, print materials + collateral, public relations, remarketing, signage + displays, targeted audience building, targeted digital advertising, video + motion graphics, website design + development, website hosting, and maintenance.

Our Awards and Recognition

We have been named one of the Fastest Growing Companies, Best of the Area, Coolest Places to Work, and Top 250 Most Influential Executives in the Corridor. We are proud of these accomplishments and continue to strive for excellence in everything we do.

Why Meld?

If you have an idea or business and want to get serious about branding and marketing, Meld is who you turn to, period. The Meld team is creative, bright, and a whole lot of fun. Second, they are full service. They don't just create your brand and marketing plan, they can also implement all of it for you. From logos and branding concepts to social media, websites, and beyond. This group can do it all. If you are a start-up or a current business in need of a brand refresh, do yourself a favor and contact Meld. Your story is critical to a successful business. Let Meld help you tell yours.