Business Details
14 Years
experience
Your Dedicated Web Marketing Team for Landscaping
At Green Pro Marketing, we serve as your dedicated web marketing department without the administrative burden of additional employees. Founded by Tony Gricar, whose career spans decades working with industry giants like Accenture and Disney, our agency specializes in tailored digital strategies for lawn care and landscape businesses. Our team combines deep expertise in web design, SEO, and content creation with firsthand knowledge of the green industry, ensuring every campaign drives measurable results. We prioritize long-term ROI over short-lived projects, delivering a 100% first-year payback for clients and sustainable growth.Our process begins with collaborative planning, followed by research-driven execution, and concludes with continuous optimization to maintain competitive advantage. With over 90% of clients opting for our fully managed services, we handle everything from technical updates to social media management, allowing business owners to focus on operations. Backed by case studies showing 1500% growth for clients, we provide transparent, data-driven marketing solutions that align with specific business goals.
Services
Web Design
SEO Services
Social Media Management
Content Creation
Managed Website Services
Online Lead Generation
Google Ads Campaigns
Email Marketing
Local Citation Building
Competitor Analysis
Details
- Year established: 2012
Highlights and features
- We deliver 100% first-year ROI for lawn and landscape clients through targeted digital strategies
- Specialized expertise in both landscaping operations and web marketing technologies
- Managed services handle 100% of technical and creative tasks for client convenience
- Proven success scaling businesses to market leadership with minimal marketing budgets
- Industry-specific knowledge from working with over 150 lawn & landscape companies
What people say
17% revenue growth on 3% marketing budget
First-page Google rankings
High-quality leads
Exceptional website design
Expert industry knowledge
Services
Web Design for Landscaping
Custom website creation specifically for lawn care and landscaping businesses. Our designs combine aesthetic appeal with conversion-focused elements to showcase services, portfolios, and testimonials. Utilizing the Genesis Framework ensures fast, SEO-friendly platforms that adapt to business growth. We handle technical integrations with industry software like Service Autopilot for seamless operations.
Search Engine Optimization
Industry-specific SEO strategies to improve local search rankings. Comprehensive audits identify technical improvements while content optimization targets landscape-related keywords. Ongoing maintenance ensures sustained visibility. Proven to move clients from page 2 to top rankings, increasing organic lead generation through targeted optimization of website architecture and content.
Content Creation
Specialized content development by landscape professionals for the green industry. Services include blog posts, service pages, case studies, and e-books that establish authority. Content combines technical accuracy with SEO principles to attract and convert website visitors through relevant information about lawn care and landscaping services.
Social Media Management
Custom social media strategies for landscaping businesses. We create cohesive branding across platforms, develop content calendars featuring seasonal services, and maintain consistent posting schedules. Management includes engagement strategies and visual storytelling to showcase project successes while building online reputation and client trust.
Managed Website Services
Comprehensive website management covering technical updates, security monitoring, and performance optimization. Our team handles all backend operations including plugin updates, backups, and server monitoring. This service allows business owners to focus on operations while ensuring their website remains functional, secure, and optimized for continued performance.
People
Tony Gricar
Founder
Digital marketing expert with 20+ years creating web strategies for Fortune 500 companies and small businesses. Developed specialized expertise in landscaping industry marketing after acquiring and operating a landscape company. Pioneered ROI-focused web marketing solutions specifically for lawn care professionals.
Dave Marciniak
Content Director
Landscape designer with over two decades of industry experience leading content creation. Combines technical landscaping knowledge with marketing expertise to produce authoritative, SEO-optimized content that converts website visitors into customers through accurate, location-specific information.
Questions
What makes Green Pro Marketing unique for lawn care businesses?
Our team combines landscaping industry experience with digital marketing expertise, creating tailored strategies that deliver measurable ROI specifically for green industry professionals.
How do you measure marketing success?
We track first-year ROI, search engine rankings, website traffic sources, and conversion rates to demonstrate concrete business growth metrics for clients.
What services are included in managed marketing?
Full-service management covers website maintenance, content creation, SEO, social media strategy, and performance reporting without client involvement.
How does your SEO process work?
We conduct audits, optimize technical elements and content, and implement ongoing maintenance to achieve sustained top search rankings for landscape keywords.
Can you help businesses in competitive markets?
Yes, we've helped Louisville, KY clients achieve #1 rankings in competitive local search results through specialized landscape SEO strategies.
Do you offer flexible service packages?
We provide customized solutions from basic web design to full-service digital marketing, accommodating varying budget requirements while maintaining ROI focus.