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Strickland Jewelers Strickland Jewelers
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Business Details
Your Trusted Jewelry Store Since 1888
Strickland Jewelers has been a trusted name in fine jewelry since 1888, rooted in a legacy of integrity, expertise, and exceptional service. Founded by M.M. Strickland, our family-owned business has passed down its commitment to quality and customer satisfaction across five generations. Our team includes certified gemologists and skilled artisans who provide personalized service, from selecting the perfect engagement ring to expert repairs and appraisals. We invest in cutting-edge technology, such as high-tech laser equipment, to ensure precision in every service, while maintaining traditional craftsmanship.

As members of the American Gem Society, we uphold the highest standards of ethics and consumer protection, offering GIA-certified diamonds and lifetime warranties on our work. Our dedication to innovation and heritage makes us a leader in the jewelry industry, serving communities in Dothan and Enterprise, Alabama.
Services
Engagement Rings Jewelry Repair Appraisals Custom Design Diamond Education Watch Repair Pearl Stringing Financing Options Loose Diamonds Bridal Jewelry
Highlights and features
  • We offer over 135 years of expertise in fine jewelry and gemology.
  • Our in-house repairs use high-tech laser equipment for precision.
  • Certified gemologists provide GIA-graded diamonds and accurate appraisals.
  • We guarantee lifetime warranties on all jewelry purchases.
  • Financing options available with approved credit for qualified purchases.
Associations and certifications
  • American Gem Society
  • Gemological Institute of America (GIA)
What people say
Absolutely stunning Incredibly fast service Excellent service Beautiful designs Friendly and informative
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Services
Engagement Rings
Strickland Jewelers offers a curated selection of engagement rings, from classic solitaires to intricate designs. Our certified gemologists help you choose GIA-graded diamonds that match your style and budget. With lifetime warranties and financing options, we ensure a seamless experience for this milestone purchase.
Jewelry Repair
Our in-house repair services utilize high-tech laser equipment for precise fixes to rings, necklaces, and more. We handle pearl restringing, watch repairs, and custom remounts, ensuring your heirlooms and everyday pieces are restored to their original beauty with expert care.
Appraisals
Strickland Jewelers provides detailed appraisals for insurance or personal records. Our GIA-certified gemologists assess diamond quality, metal purity, and craftsmanship, offering accurate valuations backed by industry-recognized standards to give you confidence in your jewelry's worth.
Custom Design
Create one-of-a-kind pieces with our custom design service. Our artisans collaborate with you to transform ideas into reality, using advanced technology and traditional techniques. From sketches to finished products, we ensure your vision is realized with meticulous attention to detail.
Diamond Education
We empower customers with knowledge about diamond quality through our 4Cs (Carat, Clarity, Color, Cut) education. Understanding these factors helps you make informed decisions, ensuring your selection balances beauty, value, and personal preferences with expert guidance from our staff.
People
Shelly Strickland III
Certified Gemologist
A fourth-generation jeweler with over 30 years of experience, Shelly Strickland III combines family tradition with modern expertise. He specializes in diamond grading and jewelry design, ensuring every customer receives personalized service rooted in integrity and craftsmanship.
Candice
Store Manager
With a background at Tiffany & Co., Candice brings over 30 years of luxury retail experience to Strickland Jewelers. She focuses on creating memorable customer experiences, blending her passion for jewelry with a commitment to exceptional service.
Questions
What should I consider when buying an engagement ring?
Determine your budget, prioritize diamond quality using the 4Cs, and choose a setting that complements the stone. Our experts guide you through each step to ensure a meaningful, informed purchase.
Do you offer financing options?
Yes, we provide special financing up to 2 years with approved credit through the American Gem Society Credit Card, issued by Wells Fargo Bank, N.A.
Are your diamonds certified?
All diamonds are graded by GIA or other reputable labs, ensuring quality and authenticity. We provide detailed reports for every certified stone.
What jewelry repair services do you offer?
We handle watch repairs, pearl restringing, ring resizing, and custom remounts using high-tech laser equipment for precision and durability.
Can I get an appraisal for existing jewelry?
Yes, our certified gemologists provide appraisals for insurance or personal records, evaluating diamond quality, metal purity, and craftsmanship.
Do you have custom jewelry design services?
Yes, our artisans collaborate with you to create bespoke pieces, from sketches to finished products, using advanced technology and traditional techniques.