Strickland Jewelers

For over a century, Strickland Jewelers has been committed to providing exceptional service and exceptional jewelry to our valued customers. Our story began in 1888, when Mr. M. M. Strickland opened the doors to his boutique, driven by a simple yet powerful philosophy: to place honor and trust above profit, to offer the customer the best possible value, and to treat them fairly. This ideology has been passed down through four generations of Stricklands, with each successive generation building upon the legacy of quality and expertise.

Our Services

At Strickland Jewelers, we take pride in offering a wide range of services to cater to our customers' diverse needs. Our expert team of certified gemologists and jewelers are dedicated to providing personalized attention and guidance, assisting you in finding the perfect piece of jewelry to commemorate your special occasions. Whether you're looking for a timeless classic or a unique, one-of-a-kind design, we have an unparalleled selection of bridal and fine jewelry from renowned designers and designer bridges.

Expert Jewelry Designers

We feature an impressive array of designers and designer bridges, including Ashi, Baggins, Benchmark, DA Gold, Fana, Gabriel & Co, Henri Daussi, Honora, Jude, Lafonn, Madison, L. Nava, Overnight Mountings, Shy Creation, Stuller, Waterford, Whitehouse Brothers, and Watches from Citizen and Shinola. Our commitment to excellence is reflected in our carefully curated collections, ensuring that every piece is crafted with precision, attention to detail, and a deep understanding of the art of jewelry-making.

Our History

The story of Strickland Jewelers began in 1888, when Mr. M. M. Strickland opened the first jewelry store in Enterprise, Alabama. As the generations passed, the Strickland family continued to build upon this legacy, expanding their reputation as jewelers, watchmakers, and gemologists. Today, Strickland Jewelers remains a family-owned business, proud to serve the Wiregrass region and beyond.

Expert Knowledge

At Strickland Jewelers, our team of certified gemologists and jewelers are dedicated to providing exceptional service, ensuring that every customer leaves our showroom feeling confident and satisfied. We take pride in our extensive knowledge and expertise in diamonds, gemstones, and jewelry design, providing personalized guidance and recommendations tailored to your unique needs. Our commitment to quality is reflected in our certification as a certified gemologist and our commitment to a lifetime warranty on all our jewelry.

Our Commitment

At Strickland Jewelers, we are committed to providing an exceptional shopping experience, leveraging our expertise, and extensive knowledge to assist you in finding the perfect piece of jewelry. We believe that every customer deserves exceptional service, exceptional quality, and exceptional value. We strive to build long-term relationships with our customers, fostering a sense of trust and loyalty that has been the hallmark of our business for over a century.

About Our Locations

We have two convenient locations, one in Enterprise, Alabama, and one in Dothan, Alabama, serving the Wiregrass region and beyond with convenient hours of operation.