SMP Direct Response

Who We Are

SMP Direct Response is a performance-driven advertising agency specializing in driving measurable results for businesses through strategic campaigns across radio, television, and mobile platforms. We harness the power of cost-per-action (CPA) models to ensure you only pay for impactful actions from potential customers. With over two decades of expertise in direct response advertising, we have helped countless businesses across various industries achieve remarkable growth.

Per Inquiry Advertising

• Leverage our vast network of 4,500+ radio stations across the US to reach millions of potential customers through engaging one-minute radio ads.
• Drive targeted internet-delivered TV infomercials to capture audiences in their living rooms.

Mobile Advertising

• Engage users on their mobile devices through high-impact display ads across major networks.
• Tailor campaigns to specific demographics and interests for maximum effectiveness.

Custom Solutions

• Our experienced team works closely with clients to understand their unique needs and goals, creating tailored advertising strategies for successful campaigns.
• We utilize data-driven analytics and track performance metrics to optimize your campaigns, ensuring the best possible return on your investment.

Strategic Expertise

• We go beyond simply placing ads. Our strategic expertise includes identifying the right target audience, crafting compelling creative messages, and optimizing campaign performance for maximum impact.
• Our team of experts continuously analyzes data and re-optimizes campaigns to ensure you get the most out of your investment.

Our Clients

Our clients are successful infomercial companies with established brands, recognizable products/services, and a clear understanding of their target audience. They seek to expand reach, generate leads, and drive sales through strategic advertising campaigns.

Results-Oriented Approach

At SMP Direct Response, we prioritize transparent reporting and accountability. We measure and report on key performance indicators (KPIs) such as impressions, clicks, leads, and sales, allowing you to make data-driven decisions and optimize your campaigns for success.