Softwood Lumber Board

The Softwood Lumber Board (SLB) is an industry-funded initiative established in 2012 to celebrate and support the vital role softwood lumber plays in building our world. With a focus on outdoor, residential, and non-residential construction, the SLB brings together stakeholders across the forest products industry to champion the benefits and applications of softwood lumber.

Our Mission

The SLB aims to:

• Promote the use of softwood lumber products
• Increase awareness of wood's versatility and sustainability
• Enhance the market share of softwood lumber in residential and non-residential construction
• Foster understanding of the economic and environmental benefits associated with softwood lumber

Our Programs and Initiatives

The SLB invests in a diverse range of programs and initiatives, including:

1. Education and Outreach

• Creating educational materials and workshops to raise awareness of wood's unique qualities and applications.
• Engaging consumers and professionals through social media campaigns and consumer outreach programs.
• Sponsoring industry events and conferences.

2. Market Development

• Working with builders, architects, and designers to encourage and facilitate the use of softwood lumber in new construction projects.
• Developing and promoting innovative uses for softwood lumber in non-traditional applications.

3. Advocacy and Policy

• Engaging in policy discussions and influencing regulations to create a supportive environment for the softwood lumber industry.
• Partnering with stakeholders to advance sustainable forest management practices.

4. Research and Development

• Funding research projects to improve the performance, durability, and sustainability of softwood lumber products.
• Collaborating with industry partners on innovation and new product development initiatives.

5. Recognition and Awards

• Celebrating the achievements and innovations of businesses and individuals who promote the use of softwood lumber through awards and recognition programs.