Our Story
At Siera, we are proud to be a family-owned business with a rich history that spans over four decades. Founded by two brothers, Saro and Raffi Marukian, our story began in Istanbul, Turkey, where they learned the art of jewelry-making from their father-in-law, Koko Kurkjian, who was renowned for his exquisite designs. The brothers brought their expertise to the United States, opening Siera Jewelry in the early 1970s. With a passion for fine jewelry and a commitment to excellence, they built a reputation for quality that spread by word-of-mouth throughout California and beyond.
Our Commitment to Quality
At Siera, we pride ourselves on our ability to design and manufacture exquisite jewelry pieces that exceed our customers' expectations. Our commitment to quality is unwavering, and we take pride in every step of the jewelry-making process, from design to manufacturing. Our designers work closely with our artisans to create unique and breathtaking pieces that are truly works of art.
Services
At Siera, we offer a wide range of services to our customers. We believe that every customer should have access to exceptional jewelry at affordable prices. Whether you are looking for a beautiful engagement ring, a stylish pair of earrings, or a stunning piece of fashion jewelry, we have something for everyone.
Our Collection
Our collection is diverse and extensive, featuring a wide range of jewelry pieces suitable for any occasion. From elegant engagement rings to stunning earrings, bracelets, and fashion jewelry, our collection is designed to appeal to the tastes of our discerning customers. We are constantly updating our collection with new designs and styles, ensuring our customers always have access to the latest trends and must-haves.
What Sets Us Apart
At Siera, we believe that our unique approach to jewelry-making sets us apart from other companies. Our commitment to quality, our passion for innovative design, and our dedication to customer satisfaction have earned us a reputation as one of the premier jewelry companies in the industry. Our customers have come to expect nothing but the best from us, and we strive to exceed their expectations with every piece of jewelry we create.
Our Awards and Recognition
Over the years, Siera has received numerous awards and recognition for our exceptional jewelry pieces. We are proud to have been recognized by our peers in the industry and honored with prestigious awards. Our commitment to excellence and our passion for innovative design have earned us a reputation as one of the most respected and sought-after jewelry companies in the industry.

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