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Sweet 180 is a New York-based talent and literary management company that has been in the business for over 20 years, representing award-winning talent across all platforms - film, television, and theater. Our boutique-sized client list consists of actors, authors, directors, playwrights, screenwriters, composers, and producers who want to be part of a creative family and sustain multi-hyphenate careers.

At Sweet 180, we strive to be problem solvers and proactive in our communications. We have a reputation for being able to navigate the challenges of the entertainment industry and maintain strong relationships with our clients. Our goal is to "lift up" our clients and advocate on their behalf. We believe in treating our colleagues and clients with the respect they deserve and working towards fair business practices in negotiation and conflict resolution.

Our Vision

Our vision is to catapult each client to new levels of success, starting with developing careers and working with seasoned, known artists. We achieve this through a personalized approach to management, conducting many conversations with our clients to understand their needs and goals. We believe in cultivating a creative team that includes agents, lawyers, public relations companies, directors, and producers to ensure the best possible outcome for our clients.

Our Commitment to Diversity and Inclusion

Sweet 180 has always been committed to diversity and inclusion. We believe that these values are essential to the success of our clients and the entertainment industry as a whole. We are dedicated to providing a welcoming and inclusive environment for all our clients, regardless of their background, ethnicity, gender, sexual orientation, or ability.

Our Services

At Sweet 180, we offer a range of services to our clients, including:

  • Talent Management: We represent a diverse range of clients, from award-winning actors to up-and-coming talent, and provide guidance and support throughout their careers.
  • Literary Management: We represent writers, producers, and directors, and provide guidance and support to help them develop their projects and advance their careers.
  • Production Services: We produce feature films, television shows, and digital content, and provide services such as script development, financing, and logistics management.
  • Career Coaching: We offer one-on-one career coaching to help our clients set and achieve their professional goals.

Our Team

Our team is comprised of experienced professionals who are passionate about the entertainment industry. Our president and founder, Lillian LaSalle, is a seasoned manager and producer with a deep understanding of the industry. She has produced several feature films and has sold television shows. Lori Swift, our manager, has a degree from NYU's MFA Graduate Acting Program and has extensive experience in the entertainment industry.

Our Values

At Sweet 180, we value integrity, drive, strength, loyalty, and focus. We believe that these values are essential to building strong relationships with our clients and delivering the best possible results. We are committed to conducting ourselves with professionalism and integrity in all our dealings, and we expect the same from our clients and partners.

The Sweet 180 Experience

At Sweet 180, we strive to create a warm and inviting atmosphere that makes our clients feel valued and supported. Our office is available for clients to stop by anytime, and we encourage them to do so. It's not uncommon to find clients lounging in our common area, reading a book or working on their latest project. We believe that our space is an extension of our values - warm, welcoming, and creative.

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