Business Details
50+ Years
experience
Your Trusted Public Relations & Management Consulting Partner in Rye, NH
Founded in 1956, Jackson Jackson & Wagner (JJ&W) is a behavioral public relations and management consulting firm that combines deep expertise in behavioral research, psychology, and organizational development to deliver actionable strategies for clients. Our approach begins with understanding individual and group behaviors to help organizations motivate stakeholder actions aligned with their goals. With decades of experience, we specialize in crafting customized strategic plans grounded in behavioral science, enabling clients to build long-term relationships with employees, customers, and other key audiences. Our research methodologies go beyond awareness metrics to identify behavioral drivers, ensuring strategies produce measurable outcomes. We serve diverse industriesfrom Fortune 100 corporations to nonprofitsleveraging cross-sector insights to address complex challenges.Our crisis planning expertise prepares organizations to navigate disruptions while maintaining reputation and operational continuity. JJ&Ws team of accredited professionals utilizes licensed evaluation tools to diagnose organizational roadblocks and implement tailored interventions for sustainable change. We prioritize collaboration, evidence-based decision-making, and client-centric solutions to transform communication systems and drive behavior change. Our work has earned recognition through awards and partnerships with industry leaders, including PRSA and the Institute for Public Relations. For over six decades, JJ&W has remained committed to advancing behavioral public relations as a discipline, offering thought leadership through publications, webinars, and educational programs.
Services
Behavioral Strategic Planning
Research & Audits
Organizational Development
Crisis Planning
Management Consulting
Details
- Year established: 1956
Highlights and features
- We offer over 60 years of experience in behavioral public relations and consulting.
- Our strategies are grounded in behavioral science and social research methodologies.
- We specialize in crisis planning and organizational development interventions.
- Our team includes accredited professionals with licenses in evaluation tools.
- We serve diverse industries with cross-sector insights and customized solutions.
Associations and certifications
- Public Relations Society of America (APR)
Services
Behavioral Strategic Planning
Our behavioral strategic planning integrates social science theories to create customized strategies that align with stakeholder behaviors. We focus on factual research, management buy-in, and tailored implementation to achieve organizational goals. This service helps clients develop precise plans for specific objectives or long-term direction.
Research & Audits
We design qualitative and quantitative research to uncover stakeholder motivations and predict behaviors. Our audits evaluate communication effectiveness, identify emerging issues, and measure program success. This data-driven approach ensures strategies are grounded in actionable insights for targeted outcomes.
Organizational Development
Our organizational development services address internal roadblocks through diagnosis and intervention. We help clients adapt to change by improving communication, building trust, and redesigning roles. Licensed tools like the Myers Briggs assessment support tailored strategies for sustainable growth.
Crisis Planning
We prepare organizations for crises through anticipation, response planning, and post-crisis recovery. Our phased approach includes system audits, leadership training, and media strategy to minimize reputational damage and restore operational stability during disruptions.
People
Robin P. Schell
Senior Counsel & Partner
Robin P. Schell, APR, Fellow PRSA, brings decades of experience in behavioral public relations and crisis management. He specializes in strategic planning and media relations, contributing thought leadership through webinars and industry events.
Stacey Smith
Senior Counsel & Partner
Stacey Smith, APR, Fellow PRSA, focuses on organizational development and behavioral research. She leads educational programs, including PRSAs Strategic Communications Certificate, and contributes to industry publications on future PR trends.
Questions
What industries does Jackson Jackson & Wagner serve?
We serve clients across industries, including Fortune 100 corporations, government entities, and nonprofit organizations.
What sets JJ&W apart from other PR firms?
Our focus on behavioral science and measurable outcomes differentiates us, combining research with actionable strategies for stakeholder engagement.
Do you offer crisis management services?
Yes, we specialize in crisis planning, management, and containment to protect organizational reputation and operations.
Are your consultants accredited?
Our team includes professionals accredited by the Public Relations Society of America (APR) and licensed in evaluation tools.
How does JJ&W approach organizational development?
We use a two-step process of diagnosis and intervention, focusing on communication, change management, and employee engagement.
