Business Details
21 Years
experience
Luxury Real Estate in Park City, UT
Founded over two decades ago by Cheryl Fine-Whitteron, our agency combines deep local expertise with a passion for connecting clients with their ideal properties. With roots in Utah's mountains and a career spanning luxury real estate markets from Beverly Hills to Park City, we bring unparalleled market insight and a personalized approach to every transaction. Our team, now including second-generation real estate professional Lauren McMullin, specializes in luxury homes, condos, and land sales across Park City and surrounding areas.We pride ourselves on transparency, responsiveness, and a commitment to exceeding client expectations through every stage of the buying or selling process. Our proven track record of successful transactions and client testimonials attest to our dedication to excellence in Park City's dynamic real estate market.
Services
Luxury Home Sales
Condo Listings
New Construction
Land Sales
Property Management
Relocation Services
Market Analysis
Investment Properties
Estate Sales
Foreclosure Assistance
Details
- Year established: 2005
Highlights and features
- 20+ years of Park City real estate expertise
- Personalized service from multigenerational real estate professionals
- Proven track record with luxury mountain properties
- Comprehensive market knowledge from Salt Lake City to Midway
- Transparent communication and client-first approach
What people say
Hardworking professionals
Extensive local knowledge
Responsive communication
Proven track record
Transparent process
Services
Luxury Home Sales
Specialized representation for high-end home sellers and buyers in Park City's luxury market. Our team leverages deep market knowledge and targeted marketing strategies to achieve optimal outcomes. Clients benefit from personalized guidance through every transaction phase, from pricing strategy to closing negotiations.
Condo Listings
Curated inventory of luxury condominiums across Park City's premier developments. We provide detailed market analysis and comparative assessments to help clients make informed decisions. Our expertise ensures smooth transactions for both buyers seeking mountain retreats and investors targeting vacation properties.
Land Sales
Comprehensive land acquisition and disposition services for residential development. We specialize in identifying buildable lots with development potential and guiding clients through zoning regulations and construction planning. Our local expertise helps clients maximize land value in Utah's mountain communities.
New Construction
Representation for buyers seeking new luxury homes and developers marketing premium properties. We facilitate connections between clients and trusted builders while providing market insights to ensure competitive pricing. Our service includes construction process guidance and vendor recommendations for seamless homebuilding experiences.
Market Analysis
Data-driven property valuations using MLS analytics and comparable sales. We deliver accurate pricing recommendations to maximize seller returns while attracting qualified buyers. Our analysis incorporates market trends, property features, and location advantages to inform strategic decision-making for successful transactions.
People
Cheryl Fine-Whitteron
Real Estate Agent
20-year Park City real estate expert with luxury market specialization. Former Beverly Hills developer turned mountain property specialist. Native Utahn with generational local knowledge and proven negotiation skills.
Lauren McMullin
Real Estate Agent
Second-generation real estate professional with 25 years of Utah market experience. Specializes in client relations and property marketing. Combines family expertise with modern real estate technology for optimal client service.
Questions
What areas do you specialize in?
We focus on Park City, Midway, Salt Lake City, Kamas, and surrounding Utah mountain communities for luxury residential properties.
How do you price luxury homes?
Our pricing strategy combines MLS data analysis, comparable sales, and market trends to maximize seller returns while attracting qualified buyers.
Can you help with new construction?
Yes, we represent both buyers seeking custom homes and developers marketing new luxury properties in Park City's premier communities.
What sets you apart from other agents?
Our family-owned business offers multigenerational expertise, personalized service, and proven success in Park City's competitive luxury market.
Do you work with first-time buyers?
While we specialize in luxury properties, we assist all buyers with tailored guidance through Park City's unique real estate landscape.
How do you market properties?
We use targeted digital marketing, MLS exposure, and our network of luxury buyers to showcase properties effectively in premium markets.
