Business Details
Award-Winning Anchorage Ad Agency for Strategic Marketing Solutions
C+L Creative is an award-winning Anchorage-based advertising agency with over two decades of experience in strategic public relations, social media management, website design, and video production. Founded by Emmy award-winning professionals Clay Butcher and Laura Oates Butcher, our team combines deep local expertise with national-level skills to deliver measurable results for businesses and organizations across Alaska. We specialize in crafting compelling narratives that resonate with target audiences through integrated digital marketing, SEO-driven web development, and high-impact video storytelling.Our client-centric approach ensures personalized service for every project, from statewide health campaigns to small business branding initiatives. Recognized as Best Website Design Firm and Best Video Production Company in Alaska Business Awards, we maintain a proven track record of transforming marketing goals into successful outcomes. Our commitment to quality is demonstrated through our portfolio of Telly and Emmy award-winning video productions, data-driven social media strategies, and responsive web designs that prioritize user experience across all devices.
Services
Public Relations
Social Media Management
Website Design
Video Production
SEO Services
Highlights and features
- We have over two decades of experience in public relations, social media, and video production
- Our team includes Emmy award-winning professionals with statewide campaign expertise
- We provide personalized one-on-one service for each project
- We combine multiple marketing strategies for comprehensive solutions
- Our local expertise in Anchorage ensures targeted campaign effectiveness
What people say
Increased social media presence
Effective campaigns
Responsive team
Award-winning videos
Personalized service
Services
Public Relations
Our public relations services create strategic communication plans that build brand awareness and manage organizational reputation. We develop compelling press releases, coordinate media outreach, and implement crisis communication strategies that protect and enhance client image. With expertise in both traditional and digital media relations, we ensure consistent messaging across all platforms while measuring campaign effectiveness through media coverage analysis and audience engagement metrics.
Social Media Management
We develop comprehensive social media strategies that increase brand visibility and customer engagement across major platforms. Our services include content creation, audience targeting, analytics reporting, and paid social media advertising. We focus on creating visually compelling content and data-driven campaigns that convert followers into customers while maintaining brand consistency and voice across all digital touchpoints.
Website Design
Our website design services create responsive, mobile-friendly digital experiences that combine visual appeal with technical functionality. We specialize in WordPress and Squarespace platforms while implementing SEO best practices to improve search engine visibility. Each website includes user experience optimization, content management system integration, and ongoing maintenance support to ensure long-term digital success for our clients.
Video Production
We produce high-impact video content for marketing, training, and brand storytelling purposes. Our services include concept development, professional filming, and post-production editing using industry-standard equipment and software. From testimonial videos to television commercials, we create visually compelling content that engages audiences and effectively communicates organizational messages across multiple distribution channels.
SEO Services
Our SEO services improve organic search visibility through technical website optimization and content strategy development. We conduct comprehensive keyword research, implement on-page optimization techniques, and monitor performance metrics to enhance search engine rankings. Our approach integrates with overall marketing strategies to drive qualified traffic to client websites while maintaining alignment with brand messaging and business objectives.
People
Clay Butcher
Co-Owner
Clay has 20+ years of marketing experience, including directing communications for Alaska's Department of Health. He's an Emmy award-winning professional with expertise in statewide health campaigns and public relations strategy.
Laura Oates Butcher
Co-Owner
Laura is a former television news anchor with 15 years of media experience. She specializes in social media campaigns and video production, bringing broadcast-quality storytelling to digital marketing strategies for Anchorage businesses.
Questions
What services do you offer as an Anchorage ad agency?
We provide integrated marketing services including public relations, social media management, website design, video production, and SEO optimization tailored to Alaska businesses.
How do you measure the success of marketing campaigns?
We track metrics like audience engagement, website traffic growth, media coverage reach, and conversion rates to evaluate campaign effectiveness and ROI for our clients.
Can you work with businesses outside Anchorage?
While based in Anchorage, we serve clients statewide through our digital marketing capabilities and deep understanding of Alaska's unique market dynamics.
What makes your agency different from other marketing firms?
Our combination of Emmy award-winning creative talent, 20+ years of local experience, and personalized service approach sets us apart in delivering measurable marketing results.
Do you handle both digital and traditional marketing?
Yes, we integrate digital strategies with traditional media approaches including TV production, radio ads, and print materials to create comprehensive marketing campaigns.
How do you develop effective social media strategies?
We analyze audience demographics, create targeted content calendars, and use analytics tools to optimize posting schedules and engagement tactics for each client's unique goals.
