Call Now
Website
Call
Business Details
14 Years
experience
Expert SPF Roofing & Insulation Solutions
Since 2012, Smart Choice Insulation & Roofing Insulation & Roofing has specialized in advanced spray polyurethane foam (SPF) roofing systems for commercial, industrial, and cold storage facilities across the Pacific Northwest. Founded near Brewster, WA, and now led by owners Jason and Nola since 2023, our team combines decades of hands-on expertise with cutting-edge technology to deliver energy-efficient, durable solutions. Our founder, George Macdonald, remains actively involved in training, ensuring our workmanship meets the highest standards. We serve Oregon and Washington, including key locations along the I-5 Corridor and in cities like Portland, Salem, Corvallis, and Wenatchee. Our SPF roofing systems provide seamless waterproofing, superior insulation with high R-values, and renewable roofing membranes designed for longevity. We prioritize cost-effective solutions that reduce energy consumption while enhancing structural integrity.

Our commitment to innovation extends to concrete lifting services, which restore stability to uneven surfaces using polyurethane foam. With certifications in Oregon (CCB #198179) and Washington (CCB #SMARTC871C7), we adhere to strict industry standards, ensuring every project meets rigorous compliance requirements. Our teams dedication to quality is matched by our focus on customer satisfaction, offering tailored consultations and long-term maintenance programs. By integrating energy-efficient roofing with advanced insulation and foundation support, we deliver comprehensive building envelope solutions that protect assets and improve operational efficiency. Our work reflects a deep connection to the communities we serve, demonstrated through both professional excellence and personal engagement in local outdoor activities.
Services
SPF Roofing Spray Foam Insulation Flat Roof Restoration Flat Roof Repairs Concrete Lifting Roof Coatings USDA-Compliant Roofing Structural Foam Injection Warehouse Floor Leveling Void Filling
Details
  • Year established: 2012
Highlights and features
  • We offer 10+ years of specialized SPF roofing expertise for commercial properties.
  • Our team holds active certifications in Oregon and Washington for compliance assurance.
  • We deliver energy-efficient systems that reduce heating/cooling costs by up to 30%.
  • Our concrete lifting solutions save 50-70% compared to full replacement costs.
  • We provide renewable roofing systems with lifespans exceeding 30-50 years.
Associations and certifications
  • Oregon CCB #198179
  • Washington CCB #SMARTC871C7
Services
SPF Roofing
Spray Polyurethane Foam (SPF) roofing creates seamless, energy-efficient membranes for commercial buildings. This system provides superior waterproofing, high R-value insulation, and renewable roofing solutions. Applied as a liquid, it expands to conform to roof shapes, eliminating seams and reducing energy costs by 25-35% through enhanced thermal performance.
Spray Foam Insulation
Closed-cell spray foam insulation delivers exceptional air sealing and moisture control for commercial spaces. With R-values of 6.0-7.0 per inch, it reduces HVAC loads while acting as a vapor barrier. This solution prevents mold growth, improves indoor air quality, and adds structural strength to walls and roofs in industrial and cold storage facilities.
Flat Roof Restoration
Our flat roof restoration uses SPF systems and silicone coatings to extend roof lifespans by 10-20 years. This cost-effective alternative to replacement creates waterproof membranes with seamless protection against leaks. The process includes moisture removal, substrate preparation, and protective coating application to enhance energy efficiency and structural integrity.
Concrete Lifting
Concrete lifting restores sunken slabs using polyurethane foam injection. This minimally invasive method fills voids beneath surfaces, raising driveways, sidewalks, and warehouse floors to original levels. Projects complete in hours with immediate use, offering 50-70% cost savings over replacement while eliminating trip hazards and improving property aesthetics.
Roof Coatings
Silicone and acrylic roof coatings create durable, reflective membranes that extend roof lifespans. These systems provide ponding water resistance, UV protection, and energy savings through reduced cooling costs. Ideal for restoring TPO, EPDM, and metal roofs, coatings offer a sustainable alternative to full replacements while maintaining waterproof integrity.
People
Jason
Owner
Jason co-owns Smart Choice Insulation & Roofing Insulation & Roofing since 2023, bringing extensive industry experience. He focuses on operational excellence and customer satisfaction while balancing work with local river rafting adventures.
Nola
Owner
Nola co-owns the company since 2023, overseeing business strategy and client relations. She combines professional dedication with a passion for outdoor activities, reflecting the company's regional commitment.
George Macdonald
Founder
Founder George Macdonald established the company in 2012 and continues mentoring teams. His technical expertise in SPF systems ensures ongoing quality control and knowledge transfer to current installers.
Questions
What commercial roofing systems do you specialize in?
We specialize in spray polyurethane foam (SPF) roofing, silicone/acrylic roof coatings, and USDA-compliant systems for commercial and industrial buildings.
Do you offer concrete lifting services for residential properties?
While we focus on commercial projects, our concrete lifting technology works for residential driveways, sidewalks, and patios with similar cost savings.
Which areas do you serve?
We serve Oregon and Washington, including Portland, Salem, Corvallis, Eugene, and Wenatchee along the I-5 Corridor.
How does SPF roofing improve energy efficiency?
SPF roofing provides R-values of 6.0-7.0 per inch with seamless air sealing, reducing energy consumption by 25-35% through superior thermal performance.
Can you restore existing flat roofs?
Yes, our flat roof restoration uses SPF systems and protective coatings to extend roof lifespans by 10-20 years without full replacements.
What certifications do you hold?
We maintain Oregon CCB #198179 and Washington CCB #SMARTC871C7 certifications for commercial roofing and insulation work.