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Business Details
50+ Years
experience
Your Trusted Source for Outdoor & Work Footwear in Wausau
Baesemans Shoes & Clothing has been a trusted family-owned business in Wausau, Wisconsin since 1933. Originally established as an army surplus store, we transitioned into a premier retailer of quality outdoor and workwear footwear and apparel. Our commitment to personalized service and durable products has allowed us to build lasting relationships with customers across Central Wisconsin. We specialize in outfitting sportsmen, hunters, workers, and outdoor enthusiasts with brands like Red Wing, Skechers, La Crosse, and Carhartt. Our expertise extends to custom measuring for perfect fits and offering Lynco orthotics recommended by local doctors. With over 80 years of experience, we continue to prioritize individual customer attention and maintain a vast selection of sizes and widths up to size 16.

Our staff takes pride in helping customers find solutions for foot health issues like plantar fasciitis and metatarsalgia. We serve factory workers, construction professionals, and outdoor adventurers with safety footwear and protective gear. Our dedication to quality extends to clothing layers from Minus 33 and Wisconsin-made Wigwam socks for cold weather preparedness. Through four generations of ownership, we've maintained our founding principles of reliability, expertise, and community service.
Services
Footwear Sales Orthotic Fitting Workwear Apparel Outdoor Clothing Footwear Repair Products
Details
  • Year established: 1933
Highlights and features
  • We offer over 80 years of experience in outdoor and workwear retail
  • Our staff provides personalized service with expert product knowledge
  • We carry specialized safety footwear for industrial and construction needs
  • We offer free digital foot scanning for orthotic recommendations
  • Our family-owned business maintains traditional values of quality and service
Services
Footwear Sales
We offer comprehensive footwear solutions for work, outdoor activities, and daily wear. Our inventory includes safety toe footwear, hiking boots, and specialty shoes for medical needs. Customers benefit from our extensive size range up to size 16 and multiple width options.
Orthotic Fitting
Our orthotic fitting service provides medical-grade foot support solutions. We offer free digital foot scanning technology to determine optimal arch support and heel-to-toe length for conditions like plantar fasciitis and metatarsalgia.
Workwear Apparel
We supply durable workwear apparel for industrial and construction environments. Our selection includes flame-resistant clothing, cold weather gear, and protective outerwear from trusted brands like Carhartt and Filson.
Outdoor Clothing
Our outdoor clothing department specializes in multi-layer cold weather systems. We carry base layers, wool garments, and extreme weather protection for hunting, fishing, and winter activities in Wisconsin's climate.
Footwear Repair Products
We provide complete footwear maintenance solutions including waterproofing treatments, shoe repair kits, and protective accessories. Our product line includes KG Boot Guard, Shoe Goo, and specialized oils for leather care.
People
Tom Rossi
Co-Owner
Tom Rossi has been co-owning Baesemans Shoes & Clothing since 1988. He brings over 40 years of retail experience, focusing on maintaining the family business's tradition of quality and customer service.
Mary Rossi
Co-Owner
Mary Rossi joined the family business in 1972 and has been co-owning Baeseman's since 1988. She specializes in customer relations and product selection, ensuring the store meets diverse customer needs.
Questions
How long has Baeseman's been in business?
Baeseman's Shoes and Clothing has served Central Wisconsin since 1933, making us a Wausau tradition for over 90 years.
Do you offer specialized footwear for medical needs?
Yes, we provide orthotic fitting services and carry footwear recommended by local doctors for conditions like plantar fasciitis and heel spurs.
What workwear brands do you carry?
We stock safety footwear from Red Wing, La Crosse, and Reebok, including steel toe, composite toe, and metatarsal guard options for industrial workers.
Are you open year-round?
Yes, we maintain regular business hours throughout the year with consistent summer and winter schedules.
Do you offer custom fitting services?
We provide free digital foot scanning and custom measuring to ensure proper fit for all footwear purchases.
What outdoor clothing brands do you carry?
Our outdoor apparel selection includes Carhartt, Filson, Stormy Kromer, and Minus 33 for complete cold weather protection solutions.