The Enchanted Florist

The Enchanted Florist has been a cornerstone of Crescent City, California's floral industry for over four decades. Founded by Diana Tomasini in the 1980s, the business was acquired in 2018 by Dean Valero and Jack Heinsoo, who bring combined expertise spanning 60+ years in floral design and local commerce. Dean, a 30-year owner of En Vogue Salon, contributes a refined aesthetic sensibility honed through decades of personal design and hair styling, while Jack, with 30 years of floral industry experience including two Oregon shops, offers technical mastery across all floral mediums. Our team maintains Crescent City's only floral shop, prioritizing community partnerships with local growers and businesses while crafting arrangements for life's milestones. We specialize in wedding florals, sympathy tributes, custom bouquets, and curated gift collections, blending traditional artistry with contemporary design trends.

Our Monday Surprise Bouquet subscription service delivers weekly floral joy, while our retail space features home decor, silk arrangements, and novelty items. With formal training in floral design and active participation in community events, we ensure every creation reflects both technical excellence and heartfelt intention. Our operational history combines Diana's foundational legacy with Dean and Jack's modern expertise, creating a seamless continuum of floral artistry. We maintain rigorous quality standards across all offerings, from single-stem roses to elaborate casket sprays, backed by our commitment to timely delivery and personalized service. This dual focus on tradition and innovation positions us as trusted advisors in floral expression for both individual and corporate clients.