Business Details
Your Growth Partner in Performance Marketing
Amsive is a performance marketing agency that combines audience intelligence, digital and direct marketing expertise, and AI-enhanced execution to drive business growth. Founded on the principles of amplification and responsiveness, we bring together top talent in marketing to challenge conventional strategies and deliver measurable results. Our proprietary Audience Science approach leverages deep consumer insights and predictive modeling to identify high-value customers, enabling precise targeting and optimized marketing spend. With a focus on collaboration and innovation, we offer multichannel solutions spanning digital media, direct marketing, creative development, and data analytics.Our team of industry experts works across sectors to create audience-led strategies that maximize ROI, supported by our agency data platform Xact for advanced segmentation and measurement. Recognized as a premier U.S. marketing agency, we maintain a client-centric approach that prioritizes transparency, inclusivity, and continuous learning to ensure long-term success for our partners.
Services
Digital Media
Direct Mail
Creative Development
Data Analytics
Audience Science
Programmatic Advertising
Brand Strategy
Performance Marketing
Highlights and features
- We offer Audience Science-driven marketing strategies with predictive modeling
- Our AI-enhanced execution optimizes marketing spend across channels
- We provide multichannel solutions from digital media to direct mail
- Our proprietary Xact data platform enables advanced audience segmentation
- We maintain a 24/7 client-focused approach with transparent reporting
What people say
Outstanding results
Data-driven strategies
Measurable ROI
Innovative targeting
Expert team
Services
Audience Science
Our Audience Science approach combines predictive modeling with proprietary data insights to identify high-value customers. Using our Xact data platform, we create targeted marketing strategies that optimize spend across channels. This data-driven methodology enables precise audience segmentation and measurement for improved campaign performance.
Digital Media
We offer comprehensive digital media solutions including programmatic advertising, paid search, and social media marketing. Our AI-enhanced execution optimizes ad spend through real-time bidding and audience targeting, delivering measurable ROI improvements across search, display, and video platforms.
Direct Mail
Our data-driven direct mail solutions combine predictive modeling with retargeting capabilities. As one of the largest U.S. mailers, we create personalized, measurable campaigns that integrate with digital strategies for maximum response rates and customer acquisition.
Creative Development
We develop performance-driven creative assets informed by audience insights. Our services include brand identity design, performance creative for digital channels, and UX/UI development for web and mobile platforms to enhance customer engagement and conversion rates.
Data Analytics
Our Xact data platform provides advanced analytics solutions for marketing measurement. Capabilities include audience segmentation, attribution modeling, and incremental lift analysis to optimize campaign performance and demonstrate ROI through actionable insights.
People
Michael Coppola
Chief Executive Officer
Michael leads Amsive's strategic vision, bringing extensive experience in performance marketing and agency leadership to drive business growth and innovation.
Ben Aguilar
Chief Financial Officer
Ben oversees Amsive's financial operations, ensuring strategic resource allocation and sustainable growth while maintaining fiscal responsibility across all business initiatives.
Michael Candullo
EVP, Digital Operations
Michael directs digital operations, combining technical expertise with industry knowledge to optimize digital marketing solutions and client campaign performance.
Keith Chadwell
EVP, Technology
Keith leads technology strategy, focusing on innovative solutions that enhance marketing capabilities through advanced data platforms and digital infrastructure development.
Darcy Hoffmann
EVP, Customer Experience
Darcy drives customer experience strategy, ensuring client satisfaction through personalized service and effective implementation of audience-led marketing solutions.
Questions
What makes Amsive's Audience Science approach unique?
Our Audience Science combines predictive modeling with proprietary data insights to identify high-value customers and optimize targeting across channels.
How does Amsive measure marketing campaign effectiveness?
We use our Xact data platform for advanced analytics, including segmentation, attribution modeling, and incremental lift measurement.
What digital marketing services does Amsive offer?
We provide programmatic advertising, paid search, social media marketing, SEO, and AI-enhanced digital strategy execution.
Can Amsive help with direct mail campaigns?
Yes, we offer data-driven direct mail solutions with retargeting capabilities and integrated multichannel strategies.
How does Amsive handle data privacy compliance?
Our Xact platform ensures consumer-friendly, privacy-compliant data handling while maintaining robust audience insights.
