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Business Details
27 Years
experience
Expert Media Relations & Publicity Services
Sublime Public Relations is a results-focused media relations firm dedicated to generating publicity for clients in travel, sporting goods, real estate, and exclusive clubs. Since our founding in 1999, we have specialized in crafting strategic narratives through news releases, social media management, media FAM trips, and unique story angles that position our clients as industry leaders. Our team combines deep expertise in public relations with firsthand experience in outdoor sports and luxury lifestyle sectors, enabling us to deliver targeted media placements across global platforms.

We serve a diverse clientele ranging from tour operators and ranch communities to golf equipment manufacturers and real estate developers, leveraging 25 years of proven success in securing thousands of product reviews and company profile stories. Our commitment to excellence is reflected in our track record of placing clients in prestigious publications such as Travel + Leisure, Forbes, and National Geographic while maintaining a client-centric approach that prioritizes measurable outcomes.
Services
Media Relations Publicity Campaigns Social Media Management Content Creation Influencer Outreach
Details
  • Year established: 1999
Highlights and features
  • 25+ years of proven success in media relations and publicity campaigns
  • Specialized expertise in travel, outdoor sports, and luxury real estate sectors
  • Track record of securing placements in top-tier publications like Forbes and National Geographic
  • Strategic approach combining traditional PR with modern influencer engagement
  • Team of outdoor enthusiasts with firsthand industry knowledge and media connections
What people say
Secured Forbes coverage National Geographic features Proven media connections Outdoor industry expertise Strategic storytelling
Services
Media Relations
We develop strategic media relations campaigns that connect clients with journalists and publications. Our approach combines press release distribution, media outreach, and relationship-building to secure coverage in top-tier outlets. This service helps businesses establish credibility and visibility within their industries.
Publicity Campaigns
Our publicity campaigns create buzz through targeted storytelling and media placements. We craft compelling narratives about products, services, or properties to generate interest from travel writers, lifestyle publications, and industry-specific media outlets across print and digital platforms.
Social Media Management
We manage social media strategies that enhance brand visibility and engagement. This includes content creation, influencer partnerships, and ambassador program management to amplify clients' online presence and connect with target audiences through platforms like Instagram and LinkedIn.
People
Steve Snyders
President
Founder of Sublime Public Relations since 1999, Steve combines outdoor passion with PR expertise. He represents clients he admires while balancing trail runs, family life, and strategic media planning in Missoula's mountain environment.
Adam York
Account Executive
With PR experience since 2001, Adam specializes in travel and sporting communities. He brings expertise in media relations for luxury ranches and outdoor brands while enjoying disc golf and fly-fishing adventures in his free time.
Justin Grigg
Account Executive
Former journalist turned PR professional, Justin has represented travel and real estate clients since 2016. An avid trail runner and traveler, he leverages media experience to craft compelling stories for clients in Missoula's outdoor-focused environment.
Questions
What industries does Sublime Public Relations specialize in?
We focus on travel, sporting goods, luxury real estate, and exclusive clubs with expertise in media relations for outdoor lifestyle brands and premium properties.
How does the firm measure PR campaign success?
We track success through media placements in target publications, increased brand visibility, and client recognition as industry thought leaders through consistent coverage.
What media outlets have clients been featured in?
Clients have secured coverage in Travel + Leisure, Forbes, National Geographic, The New York Times, Sports Illustrated, and regional publications across print and digital platforms.
Does the agency handle international PR campaigns?
Yes, we manage global media relations with experience placing stories about destinations from Antarctica to Asia and coordinating international press outreach strategies.
What sets this PR firm apart from competitors?
Our team combines outdoor industry knowledge with media relations expertise, offering tailored strategies that leverage personal experience in the sectors we represent.