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Business Details
14 Years
experience
Your Premier Bike Shop & Brewery in Ellijay, GA
Cartecay Bike Shop Brewery has been a cornerstone of the Ellijay cycling community since 2012, blending a passion for mountain biking with the craft beer tradition. Our team combines decades of experience in bicycle mechanics, trail expertise, and brewing innovation to create a unique hub for riders and beer enthusiasts alike. Located in Georgia's Cohutta Mountains, we offer expert bike sales, repairs, rentals, and MTB instruction alongside our handcrafted beers brewed on-site. Our commitment to quality is reflected in our partnerships with leading bike brands, certified mechanics, and Pilsner Urquell-inspired brewing techniques. As active members of the Georgia Cycling Association and stewards of local trails, we prioritize community engagement through youth programs, trail maintenance, and social rides.

The shop's Backyard Bike Park, five-acre training ground by the Ellijay River, exemplifies our dedication to skill development and outdoor recreation. Our founders bring complementary expertise: one with a design background in the outdoor industry and another as a certified Barnett's Bicycle Institute mechanic. This combination of technical mastery and hospitality creates an environment where customers receive personalized service, detailed repair explanations, and curated riding recommendations tailored to their skill level and preferences.
Services
Bike Sales Bike Rentals Bike Repairs MTB Classes On-site Brewery
Details
  • Year established: 2012
Highlights and features
  • Certified mechanics with Barnett's Bicycle Institute training and PMBIA instructor credentials
  • Free bike repair estimates with transparent, detailed service explanations
  • Pioneers of the Southeast's first and only bike shop brewery concept
  • Locally owned with deep community ties through trail stewardship programs
  • Award-winning MTB instructors offering personalized skill development
What people say
Unparalleled assistance Helpful staff Beautiful setting Perfect fit Bike park access
Services
Bike Sales
We offer premium mountain, road, and electric bikes from industry-leading brands. Our selection includes demo models for test rides, with expert fitting services to ensure perfect size adjustments. Every purchase includes free break-in tune-ups and warranty support through direct manufacturer partnerships.
MTB Classes
Certified instructors teach skill levels from beginner to advanced in technical trail maneuvers. Group and private options available with customized curricula covering body positioning, obstacle negotiation, and fear management. Classes utilize our Backyard Bike Park training features and local trail systems.
Bike Repairs
Full-service repair shop handles everything from quick adjustments to complete overhauls. Certified mechanics specialize in suspension systems, wheel building, and electronic component maintenance. Free diagnostics provided with transparent repair explanations and priority service for urgent issues.
On-site Brewery
Southeast's only bike shop brewery features IPAs, ales, ciders, and seasonal seltzers. Our 5-barrel system uses premium ingredients to create award-winning beers like O.T.B. IPA and Hellbender Hazy. Growler fills and refills available with 12 rotating taps and outdoor beer garden seating.
Bike Rentals
Premium mountain bike rentals available seasonally for trail exploration. Options include front/suspension models with safety gear included. Delivery service offered to Mulberry Gap with flexible hourly/day rates and professional setup for optimal trail performance.
People
Dondi Fontenot
Owner
Former BMX racer and RockShox/SRAM designer with PMBIA certification. Created the Backyard Bike Park and spearheads customer service initiatives. Combines 20+ years cycling industry experience with trail advocacy and brewing innovation.
Ben Schlosser
Owner
Certified Barnett's Bicycle Institute mechanic specializing in suspension systems. Manages brewing operations using precision engineering skills. Blends mechanical expertise with craft beer production in Georgia's first bike shop brewery.
TJ McArthur
Mechanic
Multidisciplinary expert in mountain biking, rock climbing, and music. Provides technical repair solutions while sharing trail knowledge gained from local riding experience. Known for troubleshooting skills and friendly customer interactions.
Jennifer Braddock
MTB Instructor
PMBIA-certified coach and Georgia Cycling Association team mentor. Film technician turned cycling advocate with 15 years riding experience across all disciplines. Focuses on technique improvement and trail stewardship in local instruction.
Questions
What makes Cartecay unique among bike shops?
We're the Southeast's only bike shop brewery, combining expert mechanical services with craft beer production in Georgia's Mountain Bike Capital.
Are rentals available year-round?
Seasonal rentals require advance reservations. Check our website or call for current availability and delivery options to nearby trailheads.
Do you offer women-specific bike fitting?
All fittings focus on individual biomechanics. Our staff includes instructors with expertise in adapting equipment for different body types and riding styles.
Can I get repairs without appointment?
Minor fixes like flat changes are often handled immediately. Major work requires estimates and scheduling to ensure quality service for all customers.
Are children welcome in the brewery area?
Yes, our family-friendly space includes outdoor play areas. Kids can enjoy non-alcoholic beverages and snacks while parents sample craft beers.
Do you sell bike accessories separately?
Yes, we carry replacement parts, protective gear, and cycling apparel. Our shop stocks components from brands we trust for durability and performance.