Business Details
21 Years
experience
Your Trusted Digital Marketing Partner in Orlando
Founded in 2005, On Target Digital Marketing has established itself as a leader in digital marketing through our commitment to authentic storytelling and human-centric strategies. Our agency was among the first to recognize SEO's potential, evolving from an Orlando-based SEO firm into a comprehensive digital marketing partner serving clients nationwide. We combine 20 years of industry experience with a team of content experts, advertising specialists, and designers who deliver data-driven solutions tailored to each client's unique needs. Our approach prioritizes meaningful connections over marketing jargon, creating campaigns that resonate with audiences while maintaining the playful energy of a close-knit team. We specialize in crafting brand narratives that span multiple platforms, ensuring consistent messaging that drives engagement and measurable results.Our growth through strategic acquisitions in 2020 and 2021 expanded our capabilities while maintaining our core values of innovation, creativity, and trust. We serve both established enterprises and emerging brands, offering customized strategies that combine technical expertise with creative excellence. Our community involvement extends to supporting nonprofit organizations through pro bono marketing initiatives. With offices in Orlando and satellite teams across the country, we maintain a client-focused approach that emphasizes collaboration and transparency throughout every project.
Services
SEO
Social Media
Web Design
Digital Advertising
Content Writing
Public Relations
Video Production
Reputation Management
Details
- Year established: 2005
Highlights and features
- We offer 20 years of experience in digital marketing with a proven track record of client success.
- Our data-driven approach combines analytics with creative storytelling for maximum impact.
- We provide personalized service with the expertise of a large agency and the agility of a boutique firm.
- Our comprehensive services cover all aspects of digital marketing from strategy to execution.
- We maintain long-term client relationships through transparent communication and measurable results.
Services
SEO
Our SEO strategy focuses on creating valuable content that satisfies both users and search engines. We combine technical website optimization with ongoing content development to improve organic rankings. Our team monitors algorithm changes and adjusts strategies to maintain long-term visibility. We analyze performance metrics to identify opportunities for content enhancement and keyword targeting.
Social Media
We develop comprehensive social media strategies that build brand awareness and drive engagement. Our services include content creation, paid advertising campaigns, and community management. We optimize posting schedules based on audience behavior and provide regular performance reporting. Our team monitors brand mentions to maintain reputation and respond to customer interactions.
Web Design
We create responsive, user-friendly websites that reflect brand identity and drive conversions. Our process includes discovery sessions to understand business goals and target audience. We focus on fast loading speeds, intuitive navigation, and strategic call-to-action placement. Each website receives ongoing maintenance and performance optimization to ensure long-term success.
Digital Advertising
Our digital advertising services cover search, social, and display campaigns across major platforms. We develop targeted ad strategies based on audience research and competitive analysis. Our team manages budget allocation, creative development, and campaign optimization. We provide transparent reporting to track ROI and make data-driven adjustments for improved performance.
Content Writing
We produce high-quality content that engages audiences and supports SEO objectives. Our writers develop brand-specific content aligned with marketing goals and audience needs. We create content calendars based on business cycles and seasonal opportunities. Each piece undergoes editorial review to ensure quality, consistency, and effectiveness in driving user action.
People
Michael Piccoli
President
With 10 years of leadership experience at On Target Digital Marketing, Michael Piccoli guides strategic direction while maintaining the agency's creative vision and client-focused approach.
Monique Diefendorf
Chief Operating Officer
As COO with 20 years of experience, Monique Diefendorf oversees daily operations and ensures the delivery of high-quality marketing solutions across all client projects.
Rick Diehl
Director of Paid Advertising
Rick Diehl leads our paid media team with 16 years of expertise in developing effective digital advertising strategies that drive measurable client results.
Todd Lydy
Digital Marketing Specialist
Todd Lydy brings 4 years of specialized knowledge in digital marketing tactics, focusing on content strategy and campaign optimization for client success.
Sarah Vega
Business Development
Sarah Vega connects brands with marketing solutions through her business development expertise, combining industry knowledge with client relationship building.
Questions
What digital marketing services do you offer?
We provide comprehensive services including SEO, social media marketing, web design, content creation, and digital advertising campaigns across multiple platforms.
How do you measure marketing success?
We track performance through key metrics like website traffic, conversion rates, engagement levels, and ROI using industry-standard analytics tools.
Do you work with businesses outside Orlando?
Yes, we serve clients nationwide with our digital marketing expertise and remote collaboration capabilities.
How long does it take to see results?
While timelines vary, most clients see initial improvements within 3-6 months with continued growth through ongoing optimization efforts.
Can you help with both organic and paid marketing?
Yes, we develop integrated strategies combining SEO, content marketing, and paid advertising for comprehensive digital marketing solutions.
How do you develop marketing strategies?
We begin with discovery sessions to understand business goals, target audiences, and competitive landscape before creating customized marketing plans.
