Business Details
19 Years
experience
Your Trusted Partner for Strategic PR & Content Marketing Solutions
Founded in 2007, Ghidotti Communications is a boutique public relations and content marketing firm dedicated to helping mid-sized companies in the Heartland region amplify their brand presence when word-of-mouth strategies are no longer sufficient. Our team of seasoned professionals specializes in strategic communications planning, message simplification, and storytelling that drives measurable growth. We prioritize building authentic relationships with clients, acting as an extension of their internal teams to deliver tailored solutions that align with their unique goals.Our SAME process (Strategy, Audit, Message Mapping, Engage) ensures clients develop a cohesive marketing roadmap that leverages both traditional and digital platforms. With a focus on thought leadership, media relations, and community engagement, we empower businesses to establish authority, connect with target audiences, and achieve sustainable growth. Our commitment to excellence has earned recognition across multiple states, with clients praising our white-glove service and ability to consistently exceed expectations.
Services
Strategic Communications Planning
Message Simplification
Storytelling Development
Media Relations
Content Marketing
Details
- Year established: 2007
Highlights and features
- We offer 15+ years of experience in strategic public relations and content marketing.
- Our SAME process ensures comprehensive marketing roadmaps tailored to client goals.
- White-glove service with personalized attention to every client partnership.
- Proven success in media relations with 82M+ earned media impressions for clients.
- Active community involvement and global network through PRGN membership.
What people say
White-glove service
Best PR company in the state
Extension of our team
Exceptional content quality
Proven growth results
Services
Strategic Communications Planning
Our SAME process creates comprehensive marketing strategies through strategic planning, content audits, message mapping, and multi-channel engagement. We help businesses align their communications efforts with growth objectives while maintaining brand consistency. Our approach combines earned, paid, shared, and owned media strategies to maximize impact.
Message Simplification
We help complex B2B companies clarify their value propositions through targeted message mapping and content frameworks. Our team develops client personas, keyword strategies, and optimized content that resonates with target audiences while maintaining brand authenticity and driving conversions.
Media Relations
Our media relations specialists secure earned media coverage through strategic pitching and journalist relationship-building. We develop crisis communication plans, manage press inquiries, and execute integrated campaigns that amplify brand visibility across traditional and digital platforms.
Content Marketing
We create strategic content ecosystems including blogs, whitepapers, case studies, and social media campaigns. Our team manages end-to-end content production, from strategy development to execution, ensuring consistent brand messaging across all digital channels.
Influencer Marketing
We connect businesses with relevant influencers and thought leaders to expand their reach. Our campaigns combine micro-influencer partnerships, content ambassador programs, and strategic collaborations that build brand credibility and drive audience engagement.
People
Natalie Ghidotti
President/CEO
Founder of Ghidotti Communications in 2007, Natalie brings over 15 years of public relations expertise. As an Accredited Public Relations professional and Fellow of the Public Relations Society of America, she has helped numerous regional brands achieve national recognition through strategic communications.
Bethany Siems
Director of Strategy
Leads strategic planning initiatives for clients, specializing in developing comprehensive marketing roadmaps. With deep expertise in brand positioning and message mapping, Bethany ensures all client strategies align with business growth objectives and market demands.
Lance Turner
Account Supervisor
Manages client relationships and campaign execution, bringing extensive experience in public relations and digital marketing. Focuses on delivering measurable results through integrated communications strategies that combine traditional and digital PR tactics.
Angela Rachels
Media Relations Manager
Specializes in media outreach and journalist relations, with a proven track record of securing national media coverage. Develops targeted media strategies that position clients as industry thought leaders through strategic press placements.
Shealyn Sowers
Account Supervisor
Provides strategic counsel to clients while managing day-to-day communications initiatives. Expertise includes content development, campaign management, and implementing the SAME process to ensure clients achieve their brand visibility goals.
Questions
What industries do you specialize in?
We work with diverse sectors including healthcare, retail, nonprofits, professional services, and retirement communities across the Heartland region.
How do you measure campaign success?
We track earned media impressions, engagement metrics, lead generation improvements, and specific KPIs aligned with each client's strategic goals.
What makes your SAME process unique?
Our SAME framework (Strategy, Audit, Message Mapping, Engage) creates customized roadmaps that integrate traditional and digital PR strategies for cohesive brand messaging.
Can you handle national/international campaigns?
As members of the Public Relations Global Network, we execute campaigns across six continents while maintaining local market expertise.
How do you develop thought leadership?
We position clients as industry experts through strategic content creation, media training, and targeted outreach to establish trusted authority.
