Business Details
Your Trusted Insurance Partner in Michigan Since 1864
Founded in 1864, Macomb-Gerlach Agency has built a legacy of trust and reliability in the insurance industry. Our agency has evolved through generations, adapting to changing markets while maintaining a commitment to personalized service. We specialize in tailoring comprehensive insurance solutions for both individuals and businesses across Michigan. With over 150 years of combined experience, our team understands the unique risks faced by our clients and works diligently to mitigate them. We represent top-tier carriers while maintaining the flexibility to customize policies that meet specific needs. Our expertise spans auto, home, business, life, and specialty insurance products, ensuring broad coverage options.We pride ourselves on our deep-rooted community connections and local market knowledge, which enhance our ability to serve clients effectively. Our multi-generational leadership structure ensures continuity of values and service standards. We maintain active partnerships with Michigan-based and regional insurance providers to deliver competitive rates and innovative coverage options. Our agency remains committed to upholding the highest standards of professionalism and client advocacy established by our founders.
Services
Auto Insurance
Business Insurance
Home Insurance
Life Insurance
Wedding Insurance
Bonds
Umbrella Insurance
Watercraft Insurance
Renters Insurance
Highlights and features
- We have over 150 years of continuous service in the Michigan insurance market
- Our independent agency model provides access to multiple top-tier carriers
- We offer comprehensive coverage options for personal and business needs
- Our experienced team tailors insurance solutions to individual requirements
- We maintain strong relationships with Michigan-based and regional insurers
Services
Auto Insurance
We provide comprehensive auto insurance coverage tailored to individual driving needs and vehicle types. Our policies include collision and comprehensive coverage, liability protection, road service, and lease/loan gap coverage. With access to multiple carriers, we help clients find competitive rates while ensuring adequate protection for their vehicles.
Business Insurance
Our business insurance solutions protect commercial operations with customized coverage packages. We offer property insurance, liability coverage, workers' compensation, and commercial auto policies for diverse industries. Our experienced team creates tailored protection strategies for businesses ranging from small enterprises to large dealerships.
Home Insurance
We provide homeowners insurance covering primary residences, personal property, and additional living expenses during covered losses. Our policies protect against common risks while offering optional coverages for specific needs. We also offer specialized insurance for condominium owners and renters in Michigan.
Life Insurance
Our life insurance products provide financial security for dependents through customizable policies. We offer term and permanent life insurance options to protect families and businesses against financial loss from unexpected death. Our advisors help determine appropriate coverage amounts and types based on individual circumstances.
Wedding Insurance
We offer specialized wedding insurance covering liquor liability, general liability, and event cancellation risks. Our policies protect against financial losses from unexpected disruptions to wedding plans, whether ceremonies occur locally or at destination locations. Coverage includes protection for deposits and special event requirements.
People
Wallace S. Gerlach
Founder
Took ownership of the agency in 1945 after resolving its financial challenges during the Great Depression. Established the foundation for multi-generational family leadership and community-focused service.
James Gerlach
President
Joined the agency in 1960 after military service and business education. Served as president since 1972, maintaining family leadership and commitment to traditional values while adapting to modern insurance practices.
Lorraine Boos
Corporate Secretary
Began her career at Macomb-Gerlach in 1960 and became Corporate Secretary in 1972. Provides administrative leadership and continuity in corporate governance and operations.
David Gerlach
Officer
Joined the agency in 1998 as officer and stockholder. Represents the fourth generation of family leadership while maintaining the agency's commitment to personalized insurance solutions.
Brenda Reedy
Officer
Became officer and stockholder in 1998. Contributes to leadership and strategic direction while upholding the agency's tradition of community-based insurance services.
Questions
What types of insurance do you offer?
We offer auto, home, business, life, wedding insurance, bonds, umbrella policies, watercraft coverage, and renters insurance for Michigan residents and businesses.
How can I get a quote?
Request a quote online through our website or contact us directly at 586-465-6171 to speak with an insurance professional about your specific needs.
Do you serve businesses only or individuals too?
We serve both individuals and businesses with comprehensive insurance solutions tailored to each client's specific personal or commercial needs.
Are you affiliated with specific insurance companies?
We represent Michigan-based carriers like Auto-Owners and Fremont, as well as regional providers including Harford, Grange Mutual, and Safeco.
What areas do you cover?
We primarily serve Michigan residents and businesses, with insurance solutions designed for both urban and rural environments across the state.