Business Details
22 Years
experience
Expert Web Design & Digital Marketing Services in Raleigh
Excel On The Web was founded in 2004 by Chris Smashe, who began his journey in web development while serving in the Marine Corps. With over two decades of experience, we specialize in creating SEO-optimized, mobile-friendly websites that drive traffic, increase sales, and enhance customer satisfaction. Our expertise extends beyond web design to include search engine optimization, mobile application development, and custom software solutions.We integrate websites with business systems to create seamless digital experiences. Our team serves clients locally in Raleigh, NC, and globally, offering tailored solutions for businesses of all sizes. We prioritize responsive design, ensuring optimal performance across all devices. Our commitment to quality is reflected in our long-standing client relationships and proven track record of delivering results-driven digital strategies.
Services
Website Design
Mobile Application Development
Search Engine Optimization
Custom Software Development
eCommerce Solutions
WordPress Design
Real Estate Web Design
Web Hosting
Maintenance Plans
Free SEO Audit
Details
- Year established: 2004
Highlights and features
- We offer 20+ years of experience in web design and SEO expertise.
- Our team provides customized digital solutions tailored to your business needs.
- We integrate websites with existing systems for seamless operations.
- Our responsive designs ensure optimal performance across all devices.
- Proven track record of improving client traffic, leads, and sales.
What people say
Responsive and excellent web development
20+ years of proven expertise
Custom solutions tailored to needs
Improved traffic and sales results
Long-term client relationships
Services
Website Design
We create responsive, SEO-optimized websites tailored to Raleigh businesses. Our designs ensure seamless user experiences across devices, enhancing brand credibility and customer engagement. Services include custom layouts, content integration, and performance optimization for improved search rankings and conversions.
Search Engine Optimization
Our SEO strategies boost organic visibility through keyword research, on-page optimization, and technical audits. We focus on local and national rankings, driving targeted traffic to increase leads and sales while aligning with Google's E-E-A-T guidelines for long-term success.
Mobile Application Development
We develop cross-platform mobile apps using React Native for iOS and Android. Our process includes market research, UI/UX design, and integration with backend systems, ensuring scalable solutions that enhance user engagement and business efficiency.
Custom Software Development
Tailored software automates workflows and integrates with existing systems. Our developers use .NET and modern frameworks to build scalable applications, improving operational efficiency and reducing costs through bespoke features aligned with unique business needs.
eCommerce Website Design
We design high-converting eCommerce platforms on Shopify, WooCommerce, and custom solutions. Features include secure payment gateways, inventory management, and mobile optimization to maximize sales and streamline online operations for retailers.
People
Chris Smashe
Founder
Chris founded Excel On The Web in 2004 after teaching himself web development in the Marine Corps. He specializes in SEO, web marketing, and custom software, leveraging 20+ years of experience to lead client projects and technical strategy.
Cheri Harder
Web Developer
Cheri has worked with Excel On The Web for 14 years, specializing in WordPress, SEO, and database integration. Her expertise in CandyPress and client-focused approach ensures tailored solutions that meet evolving business needs with precision.
Questions
What services does Excel On The Web offer?
We provide website design, SEO, mobile app development, custom software, and eCommerce solutions. Our services focus on creating digital experiences that drive traffic, increase sales, and improve operational efficiency.
How long does website development take?
Simple websites take 4-6 weeks, while complex projects may require several months. Timelines depend on scope, content availability, and client feedback to ensure quality and alignment with goals.
Do you support existing websites?
Yes, we offer maintenance plans for updates, security, and performance optimization. We also provide refreshes for outdated sites to modernize design and functionality while preserving brand identity.
Can you help with local SEO?
We specialize in local SEO strategies to boost visibility in Raleigh and surrounding areas. This includes Google My Business optimization, local citations, and targeted content to attract nearby customers.
Do you develop mobile apps for iOS and Android?
Yes, we build cross-platform apps using React Native, ensuring native-like performance for both iOS and Android. Our process includes design, development, testing, and app store submission support.
What sets your web design apart?
Our designs combine responsive layouts, SEO best practices, and user-centric interfaces. We focus on converting visitors into customers through strategic placement of calls-to-action and seamless navigation.
