Business Details
7 Years
experience
Your Trusted Source for Clean Beauty Skincare & Makeup
Founded in Harrisonburg, VA, withSimplicity has dedicated itself to redefining clean beauty through meticulously crafted skincare and makeup products. Our commitment to using only the purest, plant-derived ingredients ensures every formulation prioritizes both health and aesthetic excellence. Over six years, we've developed a reputation for bridging the gap between natural ingredients and high-performance beauty solutions, evidenced by our cult-favorite Blue Dew beauty balm. Our team collaborates with clean living advocates to maintain rigorous safety standards, as demonstrated by endorsements from trusted educators like Wendy (@wendy_toxinfreeish).We continuously innovate through seasonal product updates, such as our enhanced Pro-Age Serum, while maintaining transparent practices about ingredient sourcing and formulation processes. Our educational initiatives through the wS School of Esthetics and active engagement with the clean beauty community reflect our mission to make toxin-free beauty accessible without compromising quality or effectiveness.
Services
Organic Skincare
Clean Makeup
Botanical Skincare
Mineral Makeup
Beauty Serums
Facial Treatments
Professional-Use Products
Esthetics Education
Nail Polish
Skincare Consultations
Details
- Year established: 2019
Highlights and features
- Formulated + filled by hand with natural, plant-derived ingredients
- Endorsed by clean living experts like Wendy (@wendy_toxinfreeish)
- Actively engages with clean beauty educators and advocates
- Seasonal product updates with enhanced formulations and ingredients
- Maintains transparency about ingredient sourcing and formulation processes
What people say
Clean formulations
Effective results
Natural ingredients
Long-lasting wear
Toxin-free
Services
Organic Skincare
Our organic skincare line uses plant-based ingredients to nourish and protect skin. Formulations combine natural extracts with safe actives for visible results. Products address various concerns including aging, acne, and barrier repair while maintaining toxin-free standards.
Clean Makeup
Handcrafted mineral makeup products deliver bold, lasting color without harmful chemicals. Our foundation and concealer formulas prioritize skin health while providing full coverage. Mascara and eye products use plant-derived ingredients for gentle yet effective application.
Beauty Serums
Targeted serums address specific skin concerns using concentrated botanical extracts. The Pro-Age Serum and Hydra-Glow Serum feature enhanced formulations with potent anti-aging ingredients. All serums focus on improving skin texture and radiance through natural components.
Professional-Use Products
We provide estheticians with clean, toxin-free products for salon and spa treatments. Our Backbar line includes facial treatments, masks, and skincare essentials formulated to professional standards while maintaining our commitment to natural ingredients.
Esthetics Education
The wS School of Esthetics offers training on clean beauty application and skincare fundamentals. Our programs focus on proper product usage, ingredient education, and safe beauty practices for both professionals and consumers.
Questions
Are all withSimplicity products 100% natural?
We use plant-derived ingredients combined with safe actives to ensure both effectiveness and clean formulations.
Do you test products on animals?
No, we never test our products on animals and maintain cruelty-free practices.
How are products formulated?
All products are hand-formulated and filled in-house using botanical ingredients and safe actives.
Do you offer professional esthetics training?
Yes, our wS School of Esthetics provides education on clean beauty application and skincare.
Are products available internationally?
We currently ship across the United States and Canada, with plans to expand distribution.
What makes your makeup 'clean'?
Our cosmetics avoid 15 common toxins and use mineral pigments with enhanced color payoff.
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