Business Details
Your Partner for Strategic 3D Marketing Solutions
Global Fluency stands as a premier multi-channel marketing, perception management, and demand generation firm with a proven track record of delivering branding, public relations, thought leadership, and content marketing successes for leading and emerging brands. Our team possesses extensive expertise in packaging and bringing to market new and established companies, ideas, products, and technologies in ways that differentiate them in their markets, intensify interest and engagement, and drive media coverage, leads, partnerships, and purchases. Our proprietary 3D Marketing Model brings Depth, Distinction, and Dynamism to brands so they stand apart in the marketplace. We specialize in creating breakthrough programs that shape perceptions, grow customer relationships, and build value for brands, with capabilities spanning brand positioning, public relations, social media, content marketing, creative and digital services, lead generation, and affinity networking. Our special competency lies in Intelligent Market Engagement, an integrated approach leveraging best-in-class content marketing and thought leadership practices to accentuate market needs, predispose decision makers, and accelerate lead generation and prospect harvesting.We have aggregated important executive audiences into our own channels of insight, access, and influence, including the Chief Marketing Officer Council, the Business Performance Innovation Network, and the Customer Experience Board. Our team combines global perspectives with local market knowledge, drawing from diverse backgrounds in journalism, architecture, and international business to deliver strategic and creative vision. With more than a decade of experience operating influential networks like the CMO Council, we have helped shape the marketing agendas of some of the world's most recognized brands. Our success is evidenced by our extensive client list spanning enterprise software, digital security, consumer products, and professional services sectors. We consistently deliver exceptional results as shown by our archive of placements and media coverage.
Services
Content marketing
Brand positioning
Digital marketing
Go-to-market strategy
Demand generation
Highlights and features
- We offer a proprietary 3D Marketing Model combining Depth, Distinction, and Dynamism for brand differentiation
- Our team includes experienced professionals with backgrounds in journalism, architecture, and international business
- We provide Intelligent Market Engagement through integrated content marketing and thought leadership strategies
- We operate influential executive networks including the Chief Marketing Officer Council and Business Performance Innovation Network
- Our services span the complete marketing spectrum from brand positioning to lead generation and affinity networking
Services
Content marketing
Our content marketing services help brands develop compelling, customer-centric content that builds trust and drives engagement. We use a proprietary assessment process to measure content effectiveness and improve ROI. Our approach combines strategic thinking with creative execution to produce content that resonates with target audiences.
Brand positioning
We help brands communicate their promise and vision effectively through cohesive brand positioning strategies. Our approach blends core brand identity with compelling content and creative visuals to create authentic market differentiation. We develop comprehensive brand platforms that extend across all customer touchpoints.
Digital marketing
Our digital marketing services encompass brand identity development, website redesign, and all forms of digital content creation. We develop strategic digital campaigns that combine creative excellence with market insight to engage target audiences across multiple platforms and devices.
Go-to-market strategy
We create comprehensive go-to-market strategies that help brands introduce new products and solutions effectively. Our approach combines authority leadership platforms with multi-channel marketing tactics to create market readiness and drive adoption of new offerings.
Demand generation
Our demand generation services use customer insights and market intelligence to create targeted marketing campaigns. We combine striking creative with customer-centric content to deliver relevant messages through the right channels at the right time to drive qualified leads.
People
Donovan Neale-May
President
Founder of the Chief Marketing Officer Council and Business Performance Innovation Network, Donovan brings extensive experience in marketing leadership and global network development to Global Fluency.
Dave Murray
Executive Vice President
With over 30 years in communications and marketing, Dave specializes in developing brand platforms and leading authority leadership campaigns, bringing deep expertise in technology marketing and corporate communications.
Bryan DeRose
Vice President, Business Development
Bryan has over 14 years of technology sales and development experience, leading global sponsorship activities for Global Fluency's affinity networks including the CMO Council and BPI Network.
Kevin Sugarman
Director of Communications
With a decade of PR experience, Kevin specializes in media relations and digital communications across multiple industries including technology, telecommunications, and SaaS solutions.
Tom Kaneshige
Chief Content Officer
As a former award-winning journalist and analyst, Tom creates digital thought leadership content that helps marketing and business leaders succeed in their evolving roles.
Questions
What makes GlobalFluency different from other marketing agencies?
GlobalFluency stands out with its proprietary 3D Marketing Model that combines Depth, Distinction, and Dynamism to create market differentiation and drive business results.
What industries does GlobalFluency specialize in?
We work across multiple industries including enterprise software, digital security, consumer products, and professional services with a particular strength in technology marketing.
What is Intelligent Market Engagement?
Our Intelligent Market Engagement approach integrates content marketing and thought leadership to anticipate market needs and accelerate lead generation through customer-centric strategies.
How does GlobalFluency measure marketing effectiveness?
We use a proprietary content assessment process to measure relevance, resonance, and return on investment for marketing materials and campaigns.
What executive networks does GlobalFluency operate?
We manage influential networks including the Chief Marketing Officer Council, Business Performance Innovation Network, and Customer Experience Board with thousands of global members.
How does GlobalFluency approach brand perception management?
We combine proven methodologies, global media relationships, and creative communications strategies to shape positive market outcomes and build brand relevance worldwide.
