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Your Trusted Florist & Event Designer in Prattville
At Dana's Floral Design, we specialize in transforming events into unforgettable experiences through meticulous planning and exquisite floral artistry. With decades of combined experience, our team delivers personalized service for weddings, private events, and everyday floral needs across the Southeast. Our expertise extends beyond flowers to include comprehensive event design, ensuring every detail aligns with our clients' visions. Recognized in prestigious publications like Southern Living Magazine and Alabama Weddings, we maintain a commitment to innovation while honoring traditional craftsmanship.

Our full-service approach combines floral design with event coordination, offering clients a seamless experience from concept to execution. Whether creating show-stopping centerpieces for holidays or custom arrangements for life's milestones, we prioritize freshness, creativity, and client satisfaction. Our team's ability to travel ensures clients nationwide can benefit from our expertise, while local tri-county customers enjoy convenient delivery services. Through consistent excellence, we've built a reputation as a trusted partner in crafting moments that resonate long after the final petal falls.
Services
Wedding Planning Floral Design Event Design Fresh Flowers Private Events Bridal Bouquets Holiday Arrangements Funeral Flowers Corporate Events Delivery Service
Highlights and features
  • We offer 20+ years of combined experience in floral design and event planning
  • Our team provides full-service event coordination with floral expertise
  • We travel to serve clients nationwide while offering local tri-county delivery
  • Featured in renowned publications including Southern Living and Alabama Weddings
  • Specialize in custom designs for weddings, holidays, and life's special moments
What people say
Best in the biz Absolutely gorgeous Stress-free experience Prettiest flowers ever Talented team
Services
Wedding Planning
Our full-service wedding planning combines floral expertise with event management. Jackie Frontiero and her team handle every detail from conception to execution, balancing budgets while maintaining quality. We coordinate vendors, manage timelines, and provide on-site direction to ensure stress-free celebrations that reflect each couple's unique vision.
Floral Design
Custom floral creations for all occasions using seasonally fresh flowers. Our in-house designers craft bouquets, centerpieces, and decorative elements tailored to specific themes and color schemes. Services include consultations, detailed proposals, and multiple design revisions to ensure perfect execution for weddings and special events.
Private Events
Comprehensive design services for milestone celebrations, corporate functions, and holiday gatherings. We create immersive environments through coordinated floral displays, lighting, and decorative elements. Our team specializes in prom/homecoming flowers, anniversary arrangements, and customized event aesthetics that exceed client expectations.
Fresh Flowers
Daily fresh flower arrangements for personal and commercial needs. We offer seasonal blooms arranged with complementary accessories for birthdays, funerals, and Sunday church services. Our tri-county delivery ensures timely arrival of custom-designed bouquets and plant arrangements for both planned and last-minute occasions.
Event Design
Complete event environment design incorporating floral elements, lighting, and decorative accents. Our team creates cohesive visual narratives for weddings and private functions, including backdrop installations, tablescapes, and thematic elements that transform spaces while maintaining functional flow for guests.
Questions
Do you offer both floral design and event planning services?
Yes, we provide full-service wedding planning with Jackie Frontiero, who also handles floral design, ensuring cohesive event aesthetics.
What geographic areas do you serve?
We serve clients throughout the Southeast United States and offer tri-county delivery for fresh flower arrangements.
Can you accommodate special requests for unique events?
Our team specializes in custom designs, from themed celebrations to personalized funeral tributes using meaningful floral elements.
Do you provide services for occasions other than weddings?
We create floral arrangements for holidays, birthdays, prom/homecoming events, funerals, and Sunday church services.
Are consultations required before booking services?
We recommend consultations to understand your vision, though we can accommodate last-minute requests for select services.