Press Plus

At Press+, we understand that effective communication is the key to any successful partnership. Our approach is simple yet profound: we focus on the art of communication, rather than getting lost in the jargon of marketing science. Our goal is to simplify your story so that anyone can understand what you do and appreciate your unique value proposition.

Our Story

Press+ was founded by Irv Press, a seasoned professional with a wealth of experience in consumer and business-to-business marketing communications. With a knack for creative problem-solving and dynamic project management, Irv has worked on both sides of the desk, providing him with a unique perspective on the role of marketing communications.

Irv's career has seen him serve in marcomm roles for several of New England's leading B2B and high-tech firms. Before founding Press+, he was director of marketing at Bitstream's Archetype Applications Division, where he managed promotional programs including the redesign of corporate materials and the development of marketing partnerships. Prior to that, Irv was senior manager, marketing communications at Intellution, Inc., where he created a repositioning framework designed to redirect the company's focus on a broader product line to support future market and technology trends.

Our Services

At Press+, we offer a range of services designed to help our clients deliver a message that truly resonates with their target audience. Our services include:

• Marketing Communications: We believe that effective marketing communications is about more than just promoting a product or service. It's about telling a story that connects with your audience and inspires them to take action.

• Public Relations: Our PR services are designed to help our clients build strong relationships with key stakeholders, including media, investors, customers, and partners. We understand the importance of managing your reputation and can help you navigate even the most challenging situations.

• Advertising: Whether you're looking to launch a new product, reposition your brand, or simply drive more traffic to your website, our advertising services can help. We'll work with you to develop a strategy that meets your goals and fits your budget.

Why Choose Press+?

So why should you choose Press+ for your communications needs? The answer is simple: we're different. We're not the kind of agency that promises to "take it to the next level and maximize market synergies by using a zero-sum-based process that transforms robust metrics to enable web-related relationships and cultivate value-added infomediaries to facilitate interactive niches." Instead, we focus on the art of communication, working with you to simplify your story and make it resonate with your audience.

If you're looking for a partner to make your communications more memorable, maybe we should talk. Let's discuss how Press+ can help you achieve your goals.