Swish Atlanta

At Swish Atlanta, we understand the importance of effective shooting skills in basketball. We were founded with a simple goal: to dispel common myths about basketball shooting and provide a path for players to master this essential skill. Our belief is that the reason many players struggle with shooting is due to the outdated techniques they're taught, techniques that were developed for the two-handed set shot and are not efficient with today's one-handed release.

Our founder, Bill Formella, is an Authorized Pro Shot System Coach who has dedicated his career to helping players improve their shooting skills. His commitment to the Pro Shot System has led to the development of several training programs that cater to different age groups and skill levels. Over the years, we've seen firsthand how these programs have helped players not only improve their shooting but also enhance their overall game.

Our Services

At Swish Atlanta, we offer a variety of services designed to help players develop their skills and reach their full potential. Some of our key services include:

• Pro Shot Shooting Skills Development Training: This training is at the heart of what we do. Players come from all across the Southeast to benefit from this highly respected program, which is also available to be hosted by organizations as a fundraiser. Hundreds of colleges, travel, and school teams at every level are effectively using the Pro Shot System.

• Private & Small Group Training: We offer personalized training sessions for players who want to focus on specific skills or need one-on-one attention. These sessions can be tailored to fit the player's needs and goals.

• Video Shot Analysis: This service allows players to get detailed feedback on their shooting technique. By analyzing video footage of their shots, we can identify areas for improvement and provide actionable tips to enhance their shooting skills.

• Fundraising: We believe that becoming an elite player shouldn't require an elite income. That's why we offer fundraising opportunities for players and teams looking to raise money for training and development programs.

• Swish Travel Teams: Our competitive summer program is designed for players who want to take their game to the next level. The program includes evaluations, practice sessions, and games, providing players with the opportunity to gain valuable experience and exposure.

• Swish Girls Basketball: This program is specifically designed for female players who want to improve their skills and gain confidence on the court. We believe that every player has the potential to become an elite shooter, and we're dedicated to helping them achieve their goals.

At Swish Atlanta, we're committed to helping players develop the skills they need to succeed in basketball. Whether you're a beginner looking to improve your fundamentals or an experienced player seeking to enhance your shooting skills, we have the tools and expertise to help you reach your full potential.