Business Details
41 Years
experience
Your Trusted Marketing Partner for Impactful Brand Solutions
Founded in 1985, Borshoff has built a four-decade legacy as a full-service marketing agency rooted in Central Indiana. Our team combines Midwest humility with passionate creativity to deliver impactful solutions for national clients and local grassroots organizations. We specialize in advertising, public relations, brand strategy, digital marketing, and video production, always prioritizing client needs while innovating beyond conventional approaches. Our expertise spans 40 years of industry evolution, from traditional PR roots to modern digital engagement strategies. We maintain deep community ties through board memberships and nonprofit contributions, reflecting our belief that brands thrive when they enrich lives.Recognized with Emmy awards and industry accolations, we emphasize collaborative partnerships, evidence-based media planning, and holistic brand storytelling. Our certified Women's Business Enterprise status underscores our commitment to diversity and inclusion both in our team and client collaborations. We measure success through measurable campaign outcomes while maintaining ethical transparency in all client relationships.
Services
Advertising
Video Production
Media Planning & Buying
Brand Strategy & Design
Digital Marketing
Public Relations
Website Development
Crisis Communications
Marketing Analytics
Social Media Strategy
Details
- Year established: 1985
Highlights and features
- We bring 40 years of marketing expertise across traditional and digital channels
- Our certified WBE status reflects industry-recognized commitment to diversity
- We offer integrated services covering advertising, PR, digital marketing, and brand strategy
- Our community leadership extends to 80+ local nonprofit board involvements
- Emmy award-winning team with proven campaign success metrics
Associations and certifications
- Womens Business Enterprise (WBE)
Services
Advertising
Our advertising services combine strategic audience targeting with creative excellence. We develop multi-channel campaigns across digital, broadcast, and print platforms, ensuring your message reaches the right demographics while maintaining brand integrity. Our approach emphasizes measurable outcomes through advanced analytics and performance tracking.
Public Relations
Offering comprehensive PR solutions including media relations, crisis communications, and thought leadership development. We help organizations build trust through strategic storytelling while preparing for potential reputational challenges with proactive planning and spokesperson training programs.
Brand Strategy
We create cohesive brand identities through research-driven positioning strategies. Our services include brand promise definition, visual identity systems, and market differentiation analysis to help businesses establish clear, compelling market presence across all customer touchpoints.
Digital Marketing
Specializing in SEO, content marketing, and conversion optimization, we develop digital strategies that drive user engagement. Our team implements technical SEO audits, targeted email campaigns, and analytics-driven website improvements to maximize digital marketing effectiveness.
Video Production
Creating emotionally resonant video content for broadcast, digital, and social platforms. Our production process covers concept development through post-production, with a focus on storytelling that drives audience action and strengthens brand connections.
Questions
What marketing services does Borshoff offer?
We provide comprehensive services including advertising, public relations, brand strategy, digital marketing, video production, and crisis communications tailored to client needs.
How long has Borshoff been in business?
Our agency has delivered marketing solutions since 1985, combining four decades of industry experience with modern digital expertise.
What industries do you specialize in?
While serving diverse sectors, we have particular expertise in higher education marketing and helping organizations create measurable community impact through strategic campaigns.
How does Borshoff approach client campaigns?
We begin by understanding brand essence and audience psychology, then develop integrated strategies combining research, creative storytelling, and performance analytics for optimal results.
Are you a certified Women's Business Enterprise?
Yes, we are certified as a Womens Business Enterprise at local, state, and national levels, reflecting our commitment to diversity leadership.
How can I connect with your team?
While contact details aren't publicly listed, our website provides a 'Get in Touch' form for potential clients to initiate professional discussions.
